AV News Magazine | Page 29

AV News 200 - May 2015 Surely the very experienced judges on the day would mark down sequences with poor photography but is it not also fair to not give any marks for the photography side if the images are by someone else. I agree with historical stories such as WW1, old pictures have to be used, but surely some images taken of relevant events happening today could be also used and these could be taken by the author. It seems as if AV is losing its way if someone can produce a winning sequence without ever holding a camera or moving from a seat in front of a computer! In summary I thoroughly enjoyed the event, I loved being there to sit and just enjoy and socialize with a lovely group of friendly people, seeing some amazing AV work, admiring the dedication and enthusiasm of all especially those who put in so much work to make this a weekend to remember. Sian - I thoroughly enjoyed the two days, saw some good photography, made new friends and had good food. Not one of the entries that I thought had good photography, complementary music and was interesting, had an award. I am very disillusioned as to what makes a good AV. Do you use other people's images ad hoc, if so why? To me, an AV should tell a story using your own images and your choice of music. BUT who am I to judge. I am a photographer. Margaret’s and Sian’s thoughts on Photography and AV make interesting reading. They are coming into it as ‘a single image Photographer’ and therefore naturally place a greater emphasis on that aspect. Most ‘photographers’ question the use of other people’s images, yet never give a thought to the music, which is almost always composed & performed by someone else, but they seem happy to accept that fact. But those of us who are ‘AV’ers’ by heart rather than ‘a Photographer’ hopefully realise that it is the concept and production that is the most important aspect of an AV. If you need to use other people’s images (with permission of course) to enable you to tell the story then so be it. The images themselves are only one small part of the whole. The actual ‘imagery’ is more important than each individual picture. An AV worker is a ‘story teller’ be that story factual, emotional, humorous or a complete work of fiction. The whole is much greater than the sum of it’s parts. Yes use as many of your own images as possible, but if you are unable to photograph an event, be it in the past or somewhere you physically cannot get to, then if someone else can take those images & you have their permission to use them, then do so. If you are also able to compose and perform your own music then so much the better. It is the overall impact and message of a sequence that will make it an award winner. Yes the photography must be good, bad photography will stand out like a sore thumb! The music/sounds must be complimentary and enhance the overall effect. The production must be flawless and any effects used should blend seamlessly and almost go unnoticed. But it is the message and emotion in a sequence that will lift it above others with similar good technical skills. ED’s Page 27