AV News Magazine | Page 22

AV News 196 - May 2014 P h o to s h o p - V id e o E d ito r O v e rv ie w Keith Scott FRPS Anyone attending major AV festivals over the past year, for example the RPS National Audio Visual Championships cannot fail to have noticed that more video clips are creeping into AV's. Some workers manage very skilfully to seamlessly blend video into their sequence without their audience suddenly noticing, without their senses being jarred before realising that perhaps for several seconds they have been watching movies and not just dissolving still images. When properly undertaken this technique of inserting video clips can add enormously to the strength of message conveyed to the viewer. However using the right video in the right way within a sequence is key to success, but this will only be achieved with practice and experience. Whether you like it or not the roles of AV worker and movie maker are converging quite quickly and no longer is it neces