Lauran Childs

Recently I decided to update the cover of my hot romance Rock Star- mostly because I bought an application on Kindle that allowed me to create covers more easily. Although the application has been very problematic to use, I still put up another cover!

My pop art painting‘ Bootycall’ was the background of my first cover, and although I liked it somehow the exotic image of my second cover- a night shot of Ocean Drive in Miami- is more satisfying to me. And sales have increased since I made the change!

Part of the cover update included getting a review written about my book for the first time. The review plus the new cover has significantly increased sales- about 50 % more sales so far. I got a friend to write the review, he forwarded an email from Amazon that told him that a customer had found it useful in buying the book, I then checked the sales report on Kindle and found that another sale had just been made, which I’ m sure is correlated to the report he had just sent me concerning his review. Whoopee! So now I’ m asking people to review the book.

My feeling about the new‘ Rock Star’ cover is that it’ s more professional and will increase it’ s sales. I’ ve just published another book whose cover is definitely polished(‘ How to Look Young and Beautiful Forever’), so it was the right decision to change the cover so that all my book covers will look professionally done.

www. lauranchilds. com

David Halliday

When I had the cover of my book The Bloody History of the Croissant redesigned, my only regret was that I hadn’ t done it sooner.

I saw my book cover for the first time at the Melbourne Writers Festival launch; a stock photograph of a half-mauled, jamhemorrhaging croissant, surrounded by small text.

As an author, I had no say into the cover design. That’ s often standard policy. In this case, it was to the book’ s detriment. A poorly designed cover impacts on sales, and initially, mine were unimpressive.