Australian Doctor 11th April 2025 | Page 37

The Future of Healthcare

Dr Simon Benson, Clinical Director

The future of healthcare is about creating lasting change. By focusing on health and prevention instead of just treating illness, we can help our patients and customers live longer, healthier and happier lives.
Healthcare is evolving.
The focus has always been on treating illness, but the future demands a shift towards a more proactive approach— one that prioritises health, prevention, and well-being. This vision isn ' t just a goal; it ' s the foundation of everything we do at Bupa.
Our commitment to this transformation is embodied in our Connected Care strategy— a holistic approach that redefines what it means to care for people. As a global healthcare leader, serving 18.5 million customers worldwide, with 1.7 million of them in Australia, we are uniquely positioned to lead the way in this shift.
By connecting care, we can support our patients with personalised, preventative and predictive healthcare that delivers better health outcomes.
The Connected Care model Our approach places patients at the centre of a coordinated journey, using health data to offer proactive care actions, and supporting everyday health maintenance.
Preserving clinical autonomy We will never tell you how to practice, what to prescribe, or who to refer to. Those choices belong with you and your patient. When a doctor joins Bupa, they maintain complete control over clinical decisions.
Building tomorrow ' s practice Smart technology reducing administrative burden Flexible practice models across different settings New models of care focusing on prevention Professional collaboration and development opportunities
Co-design the future with us.
For over 75 years, Bupa has been helping Australians take care of their health, advocating for healthier, happier and longer lives.
This is an exciting time to join us, and make impact by challenging the status quo and revolutionising the way that we deliver healthcare.
We invite General Practitioners to partner with us in delivering connected and proactive care that makes a better world.

Be at the heart of it!

Connect with us and learn more.