-Milks represent the largest proportion of baby food sales , accounting for 57 % of overall value in 2015 . Cereals and snacks increased their value share of the market from 9 % in 2009 to 13 %.
-The Australian market in 2016 presents a quite different manufacturer profile from 2009 . Established players such as Heinz , Nestle , and Wyeth ( now Aspen ) have seen their shares slide , while regional brands , including a2 Platinum , Rafferty ' s Garden ( Cussons ), and Bellamy ' s Organic , have experienced rapid increases in their shares .
-The distribution of baby milks in Australia has completely changed during the past two decades , with the grocery channel overtaking pharmacies as the main sales outlet . By 2015 , pharmacies ' share had dropped to an estimated 12 %.
Synopsis
" Baby Food in Australia " is an analytical report by Canadean which provides extensive and highly detailed current and future market trends in the Australia market .
Read Sample report of this Category : http :// www . radiantinsights . com / catalog / babyproducts-market
What else does this report offer ?
-Consumption data based upon a unique combination of industry research , fieldwork , market sizing work and our in-house expertise to offer extensive data about the trends and dynamics affecting the industry .
-Detailed profile of the companies operating and new companies considering entry in the industry along with their key focus product sectors .
-Market profile of the various product sectors with the key features and developments , segmentation , per capita trends and the various manufacturers and brands .
-Overview of baby food retailing with a mention of the major retailers in the country along with the distribution channel .
-Future projections considering various trends which are likely to affect the industry .
Reasons To Buy
-Evaluate important changes in consumer behavior and identify profitable markets and areas for product innovation .
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