Augmented Reality ( AR ): Market Shares , Strategies , and Forecasts , Worldwide , 2016 to 2022
Augmented Reality ( AR ): Market Shares , Strategies , and Forecasts , Worldwide , 2016 to 2022
AR is in the early stages of an explosive growth cycle . The Pokemon Go phenomenon raid adoption raised awareness and expectation for the vision of augmented reality AR and digital enhancement of the surroundings . Digital enhancement as AR is just human explanation of our existing surroundings . Digital enhancement provides human explanations of the innate natural world and of the machines we use to perform work .
AR digital enhancement provides explanations and process predictions . Google pointed the way , as it so often does , to the AR opportunity with Google glass which failed , but spawned a large number of projects that have succeeded . All the AR vendors will reap the benefits of the Google original Google Glass huge AR marketing investment .
“ These game based and industrial end-to-end process IoT augmented reality modular AR markets are anticipated to reach $ 7 trillion by 2027 , growing in some cases at the same pace we have seen from Pokemon Go augmented reality . Pokémon Go grew to a massive 45 million daily active users per day after two months in the market , with the market reaching $ 250 million for the vendor Niantic by September 2016 after two months starting from zero .”
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