Audiation Magazine AM017 Print | Page 7

"I had so much fun designing pieces for boohoo.com’s holiday collection. I can’t wait to get it out there and to wear it myself. It’s a fun, bold and electrifying collection and I hope everyone loves it.”

Charli XCX announced the project via Instagram. For fans this news is bitter-sweet as she also announced the cancellation of the Charli and Jack Do America Tour due to her desire to be creative.

The popular artist is set to collaborate with Boohoo.com with the launch of a new style collection. The line will sport trends from the 90s as well as grunge-pop designs.

The fashion brand released the following statement:

“We are thrilled to be collaborating with Charli XCX and to be the first fashion brand to work with her in this way. Our customers love her music and her style… she is a perfect fit for the brand. The synergy between music and fashion grows stronger daily and at boohoo.com, we are excited to be able to help further bridge this gap and bring some amazing fashion to our customers at very affordable prices.”

Keep an eye on Boohoo.com for the first 20-piece line set to be released 26 October.

Stay up to date with Charli XCX on the socials.

instagram.com/charli_xcx

twitter.com/charli_xcx

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