CEO’ s Report
Annie Gibbins | ATMS CEO
It’ s been a big year already, and we’ re only halfway through! From policy wins to tech upgrades, education expansion to public connection, 2025 is proving to be a turning point for ATMS and our profession.
Elevating Member Value and Visibility The Federal Government’ s acceptance of the NTREAP recommendations is a huge moment for natural medicine. While full reinstatement of the seven therapies is still to come, this decision opens the door, and ATMS is front and centre, working with insurers and regulators to turn that potential into action.
Meanwhile, we’ ve been refining the way you access and experience your membership. Our updated website now includes streamlined pages for health funds, insurance, and Fellow recognition, making it easier to find exactly what you need, when you need it.
Looking ahead to our next renewal cycle, I’ m pleased to let you know there’ ll be no increase in your membership fees. The digital Journal will continue to be available in your member portal, and for those who prefer print, we’ re introducing a small postage fee to have a hard copy delivered to your door. More choice, same great value.
Building Business Confidence and Community Helping you build a thriving, sustainable practice is a key part of our work. That’ s why we launched the ATMS Biz Club as a space to explore practical business strategies every fortnight. It’ s been fantastic to see so many members show up eager to learn, grow and share.
Attending the Lipoedema Symposium in Sydney earlier this year was also a real highlight. The energy in the room was electric with rich discussion, clinical insight, and a powerful sense of purpose. I can’ t wait to connect again at the Healthy Brain Symposium in Sydney and our Business Success Weekends rolling out across Perth, Adelaide, Melbourne, and Brisbane.
Our CPE calendar continues to grow, with high-quality webinars, clinical updates, and in-person learning opportunities designed to keep you informed, confident and compliant.
Backing Education and Research with Action Applications are now open for our 2025 Research Grant, and I encourage all eligible members exploring research to apply. We’ re also adding a dedicated research stream to this year’ s Annual Conference, reinforcing our belief that natural medicine deserves both heart and evidence.
Our CPE calendar continues to grow, with high-quality webinars, clinical updates, and in-person learning opportunities designed to keep you informed, confident and compliant.
Looking Ahead Here’ s what we’ re focused on in the months to come:
• Making our digital systems even easier to use.
• Finalising the 2026 CPE calendar so you can plan ahead.
• Continuing high-level advocacy with government, insurers and health funds.
• Preparing a suite of white papers to educate and inform all stakeholders.
• Expanding our reach through Natural Medicine Week and public engagement.
Final Thoughts To every member- thank you. I see your commitment. I hear your feedback. And I’ m proud of the work we’ re doing together to ensure natural medicine is not only respected, but thriving.
Here’ s to the second half of 2025. Let’ s keep building momentum.
Annie Gibbins CEO, Australian Traditional Medicine Society
66 | vol31 | no2 | JATMS