ATMS Journal Summer 2023 (Public Version) | Page 45

ATMS UPDATE

Transition to Practice

Christine Pope
The shift from being a student at college to a practitioner running your own business can be overwhelming for many people and to support student through this journey ATMS set up an annual event called Transition to Practice . This year the event was run in Sydney in February and in Melbourne in August , 2023 .
The Melbourne seminar of Transition to Practice was run at Citadines in Melbourne in August , 2023 and presented by Christine Pope and Natalie Hume . We were fortunate to have sponsorship of the event by Oborne , Orthoplex and fisiocrem . Originally we were expecting around 40-50 students to register however it was good to see 65 students and recent graduates in the room getting ready to set up their practice . There were also a few members who were returning to practice and were keen to update themselves and they contributed so much to the day with the wisdom of years in clinical practice .
The topics covered over the course of the day included setting up your clinic , key legal requirements ( depending on your type of practice ), building a website and promoting your clinic . There was a lot of discussion about social media , which has many pros and cons , however for most new practitioners it is an affordable way to market and promote their business .
Pleasingly many of the students attending already had Instagram accounts and by sharing their pages with each other we were able to build a pool of new followers and valuable sources of cross referral . For those members with an Instagram account it would be a lovely way to support these new practitioners by following their pages . Just search the posts for transition to practice on the ATMS Instagram page (@ nauturalmedicineau ) and you can easily find all the addresses .
Feedback from the event was very positive and included this testimonial : “ It was a really helpful day , filled with little nuggets of useful information about going into practice . Both Christine and Natalie obviously speak from extensive experience in business and having people speak about the specifics of our industry is pivotal to our success as up and coming practitioners . Thank you both for sharing your wisdom with us !”
In 2024 the plan is to run it in Brisbane earlier in the year and in Sydney in October . If you are a student member please look out for the event in the quarterly calendars .
JATMS | Summer 2023 | 225