President ’ s Report
Rebecca Lang | ATMS President
Dear ATMS Members ,
It is my pleasure to present the President ’ s Report for 2025 , reflecting on the progress we have made in supporting traditional and complementary medicine . For those who don ’ t know me , my name is Rebecca Lang . I hold a Bachelor in Health Science ( Naturopathy ) as well as Advanced Diplomas in Naturopathy , Nutritional Medicine , and Western Herbal Medicine . Currently , I am furthering my studies with a postgraduate diploma in mental health and neuroscience .
I have been running a successful clinic for over 16 years and also own a juice bar and vegan cafe , along with a publishing company that produces a monthly magazine for my community . My innovative business skills inspire me to support our members in developing and promoting their own successful business .
This marks my fifth year as a director on the ATMS board . I previously served as Vice President alongside Brad McEwen in my second and third years and as Treasurer in my fourth year .
My passion for natural medicine and therapies drives me , and I hope my role as President will contribute to the growth of both our association and the field of natural medicine in Australia . I also want to focus on developing resources for mental health and domestic violence to support our members and staff .
Working alongside our CEO , Annie Gibbins , the Board of Directors , and the office team , we have a big year ahead with a clear strategic plan . Below is a summary of key areas we have been working on and will continue to develop .
ATMS remains committed to advocating for traditional medicine practitioners , ensuring they receive the recognition and support they deserve . The finalisation of the NTREAP review , now with the Health Minister , presents an important opportunity for our industry . We continue to push for the reinstatement of more natural therapies under health fund rebates within the next 12 months . Strengthening relationships with policymakers , researchers , and industry leaders has helped reinforce the credibility and value of natural medicine . We are also taking a proactive role in regulatory discussions to ensure that the voices of our members are heard in shaping the future of healthcare in Australia .
Supporting professional excellence is at the core of our mission . The ATMS Biz Club has expanded into a structured 12-month program , offering ongoing business and professional development support . Our Continuing Professional Education ( CPE ) program provides access to the latest research and best practices in natural medicine . We are also introducing new mentorship and peer support initiatives to offer valuable guidance for both new and experienced practitioners .
Building a connected and engaged community is essential . We have expanded member networking opportunities , both in-person and online , to encourage collaboration and shared learning . Digital transformation has improved access to resources , streamlined administrative processes , and enhanced the overall experience for members . Public awareness campaigns , including the launch of Friends of Natural Medicine , continue to reinforce the credibility and importance of our profession .
Partnerships and sponsorships have grown significantly , bringing more benefits to our members . This year , we welcomed Bioglan Medlab as a Platinum Partner , helping us provide greater support . Our new NPOD membership gives ATMS members access to IM Gateway and eMIMS Plus , while EBSCO offers critical clinical resources that add significant value .
Looking ahead , ATMS remains dedicated to securing greater industry recognition through ongoing lobbying and stakeholder engagement . We will continue providing high-impact professional development opportunities to meet the evolving needs of practitioners and will leverage technology and innovation to enhance member support and industry credibility .
I want to extend my sincere gratitude to our CEO , Board members , staff , and , most importantly , our valued members . Your dedication to natural health inspires everything we do . Thank you for your continued support , and I look forward to another year of growth and progress . I encourage you to please feel free to introduce yourself and come and meet me at any of the upcoming events .
Rebecca Lang President
JATMS | Autumn 2025 | 5