Association of Cricket Officials Issue 27 | Page 7
The vision for Cricket Unleashed was an
ambitious one – consult with the game in
developing a single agreed framework,
which sees us united in our ambitions,
and agree on the roles of all stakeholders.
Under this strategy, the More Play pillar clearly sets about an
intent to ‘create outstanding experiences for all in our clubs’,
and the role of officials is clearly key to this ambition. With
this principle, I began discussions with Nick very early in my
tenure where I posed the question as to why this most critical
of stakeholders essentially sat removed from the ECB?
After spending my first 12 months reviewing the wider
operations of the recreational game, it became clear to me
that there was a great opportunity, mutually for both the ECB
and the ACO, to build on the significant progress that had
been made with the Memorandum of Understanding (MOU)
and propose a closer working partnership between the
governing body and our officials.
My honest personal observation was that even with the best
of intentions, the fact that Nick and his team were not
integrated into the structure of the ECB meant that the
requirements of your membership, and the wider officials’
network, were not as prominent in our thinking as they
should be.
In developing my new structure, I have drawn on my previous
commercial experience and time in Australian cricket, as well
as 12 months of immersion in English cricket, to develop a
structure that best delivers the participation and growth
strategy through our partnership with the network. This
involves the creation of a new working regional structure that
is accountable for the holistic health of cricket participation
across a geographic cluster of counties, which will obviously
include our umpires and scorers.
It is now, in writing this note, that I would like to officially
invite the membership of the ACO and your executive to
formally ‘come into the tent’ of the ECB, as a further sign of
the ambition to genuinely drive this partnership. I think there
is a marvellous opportunity to maximise the collective
resources of the ECB to add further value for your
membership, plus continue to grow participation in your
ranks, and look forward to working with you all to drive this
important ambition.
Matt Dwyer
Director – Participation and Growth
email us at [email protected] contact us on 0121 446 2710
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