AskMIA™ Introduction Brochure | May 2018 | Page 4

PROPERTY OF JIBBIO.COM AskMIA™ for Retailers POWERED BY: WHY 1. Retail shopping is not dying, but a painful transformation has begun for brick and mortar experiences- service, savings, and obtaining customer initiated input are more important than ever. 2. Retailers must shift to more proactive customer-driven tools that enhance the in-store shopping experience and meet the purchasing needs of each customer, to encourage store visits. 3. Aggregated simplicity and instant gratification trigger consumer calls to action. Otherwise- out of sight, out of mind, out of touch. Satisfy objectives in the least “clicks.” Less wins. 3