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X-PLATFORM
September 2016
VRT-EBU LiveIP studio deployed by IBC TV
To demonstrate the possibilities of
live IP production, IBC TV is using
the VRT-EBU LiveIP studio production set-up to shoot, edit and
produce some of the programmes
covering the IBC 2016 conference
and exhibition.
IBC TV, which presents key
stories about industry suppliers
and event-related news, is delivering content online and on screens
through the RAI Exhibition and
Convention Centre. The LiveIP
project’s presence at IBC 2016 is
supported by partners such as
Axon, EVS, Grass Valley, Imagine
C o m m u n i c a t i o n s , L a wo a n d
Nevion, among others.
The set-up is split over three
sites connected by fibre, with the
LiveIP studio floor and the control
room where the production staff
are based in Hall 8. The data centre holding much of the network
equipment is hosted at EVS’ booth
in Hall 8, while the IBC TV studio in
Hall 13 provides the capability to
control the LiveIP studio remotely.
Since IBC 2015, the industry has
made “great progress” in bringing
IP to live production, including
the development of agreed open
standards, interoperability testing
and initiatives such as LiveIP, said
Sue Robinson, producer at IBC TV.
“As the high-profile provider of
content for one of the broadcast
industry’s biggest gathering, IBC
IBC TV is shooting, editing and producing some of the programmes covering the
IBC 2016 conference and exhibition using the VRT-EBU LiveIP studio production
set-up.
TV wanted to try the technology
for itself and highlight the potential
of IP in revolutionising production,”
she explained.
Karel De Bondt, project manager of the LiveIP project, added:
“There is a tremendous momentum
behind the use of IP and IT technol-
ogy in live production because of
the potential benefits of having an
environment that can be remote,
shared and automated.
“There are also a lot of questions around the maturity of the
technology, so the use of the LiveIP
set-up by IBC TV will be a perfect
opportunity for visitors to IBC 2016
to see for themselves how an all-IP
studio can work.”
Started in 2015, the VRT-EBU
LiveIP studio is said to be the
“world’s first” proof-of-concept of a
complete live production that relies
exclusively on IP, and uses existing
open standards such as SMPTE
2022-6, AES67/Ravenna, PTP and
OpenFlow.
Brightcove seals OVP position with market leadership award win
Brightcove has been awarded the Frost &
Sullivan 2016 Market Leadership Award for
Global Online Video Platforms (OVP).
Some of the reasons Frost & Sullivan
cited for Brightcove’s win includes the company’s breadth of “easy-to-use, scalable”
video products.
Brightcove, according to Frost & Sullivan,
is a “one-stop-shop” for media organisa-
tions, digital marketers and enterprises,
where customers looking for a complete
all-in-one video marketing solution can
find it in Brightcove’s Video Market Suite.
Organisations with existing video technology capabilities can also take advantage
of Brightcove’s modular product approach
by selecting from offerings for video hosting and publishing (Video Cloud), players
(Perform), transcoding (Zencoder), serverside ad insertion (Once) and over-the-top
(OTT Flow).
Aravindh Vanchesan, industry manager
at Frost & Sullivan, added: “When consumers turned to computer screens and
mobile devices for online video watching,
Brightcove helped create the original online video platform for media companies
and enterprises.
“Twelve years later, the company continuously updates its offerings to give customers a market-leading, holistic solution
for online video management. Focusing
on building strong partnerships with customers has helped Brightcove maintain its
market leadership position as it expands
globally.”