Asia-Pacific Broadcasting (APB) October 2018 Volume 35, Issue 9 | Page 15

October 2018 NEWS & VIEWS 15

Michel Beke ( left ), product ambassador for MEDIAGENIX , with Peter Heinckiens , CTO of MEDIAGENIX : “ Nowadays , the media industry fulfils the craving audiences have for stories by broadcasting , streaming and publishing content on a multitude of different devices and platforms .”

Lynx Technik has taken the next “ logical step ” into cloud with the launch of Lynx Air , a cloud-based signal processing solution , at this year ’ s IBC show . The introduction of Lynx Air enables remote production as the solution is designed to separate processing power from physical hardware , allowing functions like signal processing to be accomplished in the cloud .

Lynx Technik has also added the C _ EH _ 1911 to its yellobrik product family . The solution is capable of performing as a bridge between ST 2110 video-over-IP signals and HDMI , thus enabling the integration of HDMI displays or HDMI-capable devices into IPbased video environments .

The RFR 1218 is another rackframe solution Lynx Technik highlighted . Equipped with RJ45 Ethernet ports operating as USB to Ethernet bridges , the RFR 1218 allows access to all mounted yel-

lobrik converters used within the rackframe . Furthermore , users are able to utilise this new feature to control all yellobrik modules network by using a central Webbased GUI .

As for VSN , the company launched its cloud-based traffic and scheduling software , VSN- Crea . Scheduled for 2019 release , VSNCrea can be used specifically within TV channels , radio stations or Web TV platforms for traffic and scheduling , programme planning , advertising management , and control of third-party TV rights acquired for broadcast .

Other features include the ability to change languages within the user interface , consolidation of the final broadcast , and analysis of the programming and content return on investment ( ROI ) through analytical reports .

VSN also demonstrated VSN-

David Godfrey , vice-president and general manager for Asia-Pacific , Bitmovin , sharing some findings of the Video Developer Report , which revealed that latency and device playback are the top technology concerns globally .

Explorer Plugin , which allows journalists to access the VSN Explorer platform functionalities from their newsroom computer systems ( NRCS ) interface , including the Web video editor , Wedit . Together with VSNExplorer MAM , the company ’ s media asset management ( MAM ) solution , and VSNLivecom , its studio playout solution , VSN presented a complete solution for news production that supports users through the entire news production workflow .

With the theme “ Sharing stories 2.0 ”, MEDIAGENIX has been focusing on being content-centric since the introduction of its WHATS ’ ON broadcast management system .

At IBC2018 , Michel Beke , product ambassador for MEDIAGENIX , explained : “ The way in which we share stories has come a long way from the days of telling them around the campfire . Nowadays , the media industry fulfils this innate craving we have for stories by broadcasting , streaming and publishing content on a multitude

of different devices and platforms .

“ As a result , the broadcasting business is no longer about filling linear channels with content , and is no longer about offering as many titles as possible on videoon-demand ( VoD ) services . It ’ s about sharing stories . For instance , releasing content on the main rendezvous points with the targeted audiences — it is also about generating added value throughout the content lifecycle .”

WHATS ’ ON is built up with several modules — VoD scheduling , linear scheduling , rights and finance management , material management , promotion and interstitials , workflow automation , and reporting — empowering media companies to manage their content workflow throughout the entire content lifecycle .

At the Bitmovin booth , the company released its annual Video Developer Report , revealing a snapshot of the key trends and issues in video technology . The study reported that latency and device playback are the top technology

concerns globally , especially for live sports events . Some 55 % of the global respondents indicated that latency is the biggest problem being experienced with video technology today .

Delivery delays can be an issue for online streaming compared to traditional broadcasters , especially for live sports events . The next most prevalent issue is ensuring playback on all devices , which is pointed out by 50 % of the global respondents .

Bitmovin has developed the HTML5 Bitmovin Video Player , which is designed to manage device compatibility , platform updates , new streaming formats and codecs , digital rights management ( DRM ), and ads . Particularly for device compatibility , the Video Player features device and cross browser support for desktop Web browser , mobile devices , as well as TVs and streaming devices .

Since its establishment in 2010 , Es ’ hailSat , the Qatari satellite company , has been delivering services to broadcasters , enterprises and governments in the Middle East , the North Africa ( MENA ) region and beyond . In 2013 , Es ’ hailSat launched its first satellite , Es ’ hail-1 , which is now positioned at the 25.5 o E orbital location . Al Jazeera Media and beIN Sports are some of the media networks leveraging on Es ’ hail-1 for the delivery of its SD and HD channels .

The company further revealed that Es ’ hail-2 , its second satellite , is expected to be launched in 2018 , and will be located at the 26 o E orbital location . Es ’ hail-2 will also feature a number of Ka- and Ku-band transponders with both steerable and fixed spot beams , unleashing new opportunities for businesses in Qatar and the region . In addition , Es ’ hailSat has established partnerships with service providers to offer a portfolio of broadcast and VSAT services to support business growth .