Asia-Pacific Broadcasting (APB) October 2017 Volume 34, Issue 8 | Page 28

PANELLISTS
❝ The reliability and ubiquity of satellite contribution services , combined with innovations and services , will play a critical role in helping content delivery networks navigate this growth in online video traffic while supporting live TV news reporting . ❞
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October 2017

Satellite and techno to deliver ground

Globecast expands capacity with SES Video
Globecast has doubled its SES satellite capacity at the heart of North America ’ s cable neighbourhood to expand content distribution services to several US cable networks . As part of the new agreement , Globecast will utilise two additional transponders on the SES-1 satellite to deliver packaged programming . The company also renewed a 36MHz transponder on the SES-3 , its fourth transponder on the Centre of the Arc cable distribution platform , which is home to media companies such as Discovery , Scripps Networks Interactive , HSN and Viacom .
PHOTO CREDIT : DEJERO
BBC News employs Newtec ’ s Dialog
BBC News has adopted Newtec ’ s Dialog multi-service platform for its provision of IP connectivity over satellite . The deployment will allow the BBC ’ s news team to use mobile solutions that are capable of transmitting video , voice , files and general broadband services . Hans Massart ( pictured ), market director , broadcast , Newtec , said : “ The possibility for BBC News to choose ad hoc from a combination of satellite , cellular , Wi-Fi or Ethernet IP connectivity , provides them with more tools to establish a flexible way of delivering more content from more locations and vantage points .”
Next Month @ Distribution
Wireless Transmitters fo Cameras

PANELLISTS

Dr Ali R Ebadi
Advisor Board of Directors Measat Satellite Systems
Martin Coleman
Executive Director Satellite Interference Reduction Group
Amitabh Kumar
Director , Corporate Zee Network

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With an aim to address the dilemma that broadcasters face about which video transport assets to deploy for live news coverage , Dejero collaborated with Intelsat to launch the CellSat solution , which is designed to communicate with the satellite terminal auto-acquire system to simplify the satellite connection process .
For decades , the use of satellite for newsgathering has been the dominant delivery platform for live TV news . But with the convenience cellular technology offers , is satellite still relevant to newsgathering ? Josephine Tan finds some answers .
ews plays a purposeful role in people ’ s daily lives . It provides people with noteworthy information and groundbreaking announcements about current events taking place across the globe .
Traditionally , news is predominantly delivered on print and TV . It then entered the age of Internet , where several news websites are created to provide supplemental or follow-up reports as the story continues to develop .
And as people ’ s daily lives now revolve around scrolling down their timelines on Facebook or Twitter , these social media and video streaming platforms are becoming their first point of contact when it comes to breaking news . The breaking news market , to a degree , might not be exclusive to TV , and has been partially replaced by social media platforms for distribution of information .
Cameron O ’ Neill , director , Asia- Pacific , Riedel Communications , tells APB : “ In the past , if something newsworthy happened , a witness would have to report it to a news source , who would then have to dispatch someone to the scene . But now those original witnesses are the newsgatherers because they can now post a video on any platform , which will then quickly find its way into the traditional news media . For broadcasters , they have to be prepared to react at a pace never seen before .”
Agreeing with O ’ Neill ’ s point on the shift towards video streaming and social media platforms , Rob Cerbone ,
❝ The reliability and ubiquity of satellite contribution services , combined with innovations and services , will play a critical role in helping content delivery networks navigate this growth in online video traffic while supporting live TV news reporting . ❞
— Rob Cerbone , Vice-President and General Manager , Media Services , Intelsat vice-president and general manager , media services , Intelsat , says : “ Rapidity , agility and flexibility are key to capture this new segment of the market , across all platforms — TV , tablets or PCs — and broadcasters need to develop new business models posi tioning them on this platform mix .”
Stressing that traditional TV broadcasting remains strong , Cerbone adds that the quality and timeliness of live reporting are crucial for broadcasters to deliver a relevant product , hence professional journalism for the coverage of breaking news is irreplaceable .
He explains : “ Newsgathering trucks , equipped with conventional satellite , remains , however , the most reliable option for broadcasters who need to reach to a broad audience in a breaking news environment where other resources may be highly congested or contended .”
For instance , he points out that the surge in online video traffic often leads to crashing , buffering , slow start-up time and latency compared to broadcast feeds . The Internet , according to Cerbone , is not designed to accommodate these traffic surges and the resulting strain on the terrestrial networks translates to a poor viewing