2 EDITORIAL

This month , Singapore is hosting BroadcastAsia , Asia ’ s largest broadcast and media trade show .

Broadcasters around the region will once again be converging at the Suntec Singapore International Convention and Exhibition Centre , to have their myriad of questions answered .

Some will be looking for solutions to help them transition to digital television , as the analogue switch-off dates loom on the horizon for many Asian countries .

Some will be keen to find out how technologies like 4K / Ultra HD ( UHD ) and high dynamic range ( HDR ) can work to present a more immersive viewing experience for their viewers .

And could there be a group of broadcasters who will seize BroadcastAsia2018 as a golden opportunity to find out how they can make IP work for them today — and safeguard their future ?

How high a priority is IP to broadcasters in Asia- Pacific today ? Broadcasters APB spoke to ahead of BroadcastAsia2018 appear to agree that IP is the way to go but are rather hesitant to commit themselves .

While the merits of IP are being recognised — ability to acquire commercial off-the-shelf equipment , reduced cabling and more workflow flexibility , among others — broadcasters such as Singapore ’ s Mediacorp and Vietnam ’ s VTC are still reluctant to replace SDI within their main broadcast facilities , even if they are already deploying IP in remote live production .

And while the SMPTE ST 2110 suite of standards is meant to promote interoperability and open standards , Dr Ahmad Zaki Mohd Salleh , group GM , engineering , Media Prima , offers an alternative view .

He told APB : “ What we are seeing today are extremely customised and manufacturer-dependent solutions that do not really promote interoperability but instead , lock us down with a particular vendor or manufacturer during the entire design process .”

Assuming that this is an issue that can be resolved by a more concerted and collective industry effort , what other factors are holding back broad-

casters from transitioning to IP ?

While many of the perceived risks associated with the transition to IP are genuine concerns , they are perhaps being held back by a lack of knowledge and experience .

To highlight how broadcasters can make IP work for them , and how they can plan a successful transition to IP , APB and systems integrator Ideal Systems are presenting an IP Master Class at the Marina Mandarin Hotel in Singapore on Monday , June 25 — a day before BroadcastAsia2018 commences .

Drawing on his wealth of experience and knowledge , keynote speaker Michel Proulx , a media industry technologist and ex-CTO of Miranda Technologies , will address issues such as why IP should be an integral part of all media facilities , the impact of the transition to software solutions and virtualisation , the benefits of using IP , and the current obstacles to implementing IP .

Attendees will also hear case studies from leading solutions providers such as Arista Networks , Dejero , Embrionix and Dell EMC , on how they have already begun to help media facilities around the world implement IP .

If you are flying down to Singapore for BroadcastAsia2018 , and have lingering questions about IP , we invite you to join us and our line-up of experts to discuss and plot a practical path for your IP journey to safeguard the future of your media business in Asia .

For more information on how you can be part of the APB IP Master class , visit https :// apb-news . com / event / real-time-media-over-ip-inside-a-tv-facilityby-michel-proulx /

SHAWN LIEW MANAGING EDITOR

June 2018 ( volume 35 issue 5 )

EDITORIAL managing editor Shawn Liew , shawn @ editecintl . com contributing editor ( technology ) Karl K Rossiter , karl @ editecintl . com news editor Josephine Tan , josephine @ editecintl . com

CORRESPONDENTS n India Shirish Nadkarni , shinads @ yahoo . co . uk

n USA Mike Feazel , mfeazel @ gmail . com

PRODUCTION production editor Zuraini Ridzwan , zuraini @ editecintl . com junior sub-editor Eva Meango , eva @ editecintl . com senior multimedia designer Raymund Jaudian , raymund @ editecintl . com ad / office administrator Irene Lok , irene @ editecintl . com accounts manager Tan Hui Min , huimin @ editecintl . com

MARKETING chief marketing officer

Kylie Chua , kylie @ editecintl . com director - sales & marketing Jessie Tan , jessie @ editecintl . com manager - sales & marketing Lynn Chee , lynn @ editecintl . com

CIRCULATION & PROMOTIONS Lynn Chee , lynn @ editecintl . com circulation intern Samuel Thaddeus Phillips

PUBLISHING publisher / editorial director Andrew Yeo , andrew @ editecintl . com

MEDIA REPRESENTATIVES n China

Yang Ou

BEIJING BUNCH EXHIBITION SERVICES LTD

Room 501 / B1 , Thunis Development Building , No . 11 Huixin East Street , Chaoyang District , Beijing 100029

Tel : + 86-10-6482 3808-106 Fax : + 86-10-6482 3670 E-mail : yangou @ bbes . com . cn

n Japan Mikio Tsuchiya

WORLD MEDIA SERVICES INC 3-35-1-302 , Hongodai , Sakae-Ku , Yokohama 247-0008 Tel / Fax : + 81-45-891-1852 E-mail : mikio . tsuchiya @ worldmedia . jp

n USA & Canada Gary L Rhodes SEDOR MEDIA INC

45 Florence Avenue , Leonardo , NJ 07737 , USA Tel : 1-848-757-2930 E-mail : sedorusa @ comcast . net

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