14
NEWS & VIEWS
July 2018
❝ In today’s changing media landscape,
everyone is looking for new solutions that
can help make production more efficient.
From a technological perspective, you
have trends such as IP, automation,
artificial intelligence (AI) and virtual reality
(VR).
As one of the biggest European
systems integrators (SIs) that operates
worldwide, we have done many projects
— including outside broadcast (OB)
and fixed facilities — and we have our
own cutting-edge products. We are
now looking to bring our expertise and
experience to Asia. ❞
— Antti Laurila, Sales Director, Broadcast
Solutions, with Millette Manalo-Burgos of
APB@ConnecTechAsia Show News
❝ It is very difficult to isolate only one technology; there
are so many technologies being talked about in Asia. But
certainly, 4K and HDR are having a huge impact on the
television and transmission industries, as well for the simple
reason that we are obviously dealing with far higher band-
width — and we’ve got to have underlying technologies
like Remote PHY to be able to deal with this.
We are also starting to see a lot of interest and practical
applications for virtual reality (VR) and augmented reality
(AR), so you need to have bandwidth latency management
— the viability of the transmission technology that we have
right now. Obviously, there is also a lot of discussion about
5G. Asia really has the opportunity to lead the way in 5G
deployment — I think it is going to be fascinating to see,
and from our point of view, participate in that whole [5G]
evolution. ❞
— Duncan Porter, Senior Vice-President, Global Marketing, ARRIS
❝ Absolutely, the trend we see taking place in today’s
media ind ustry is the move towards IP networking. Most
recently, one of the areas that is very exciting is the contribution
phase — the network that connects the broadcasts to live
events. Using some of the evolving standards such as SMPTE ST
2110, I was seeing a great attraction to using an all-IP network
for end-to-end broadcast.
If you look at what that means for broadcasters, it
means that they’re able to move faster and deliver more
personalisation of channels. But they are also able to create a
remote production environment, centralising the stuff, and they
get more efficient to create more content using their existing
infrastructure. ❞
— Richard Bayliss, Director of Systems Engineering, APJ, Arista Networks
❝ The trends that we are focusing on is around IP
newsgathering. We see a worldwide decline of the typical
satellite truck, which needed t