Asia-Pacific Broadcasting (APB) July 2017 Volume 34, Issue 5

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NEWS
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NEWS & VIEWS
July 2017
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NEWS & VIEWS
W O R L D I N B R I E F
FTA satellite distribution
key for Asia
BANGKOK – Free-to-air (FTA),
direct-to-home distribution re-
mains a key platform in Asia,
with Thailand recording a 64%
penetration rate, followed by
Japan (37%), China (25%) and
India (12%). Globally, 314 million
TV households are receiving TV
signals via FTA satellite, according
to analyst house Dataxis.
HDR driving 4K/UHD
momentum
NEW YORK – High dynamic
range (HDR) TV shipments will
grow at a 41% CAGR and reach
245 million units in 2022, pre-
dicted ABI Research. Citing Sony’s
recent announcement to include
HDR in all its new TV sets, the
research firm believes HDR will
soon be a prominent feature in
many 4K/Ultra HD (UHD) TV sets.
Media Prima
acquires Rev Asia
KUALA LUMPUR – Media Prima
has acquired 100% equity inter-
est in Rev Asia Holdings, one of
South-east Asia’s leading digital
media groups, at a cost of RM105
million (US$24.6 million). The
acquisition will increase the in-
tegrated media group’s digital
platform audience reach to 10.4
million.
6
CREATION
16
MANAGEMENT
20
DISTRIBUTION
| JULY 2017
24
|
VOLUME 34
|
X-PLATFORM
2017-06-12
ISSUE 5 11:07 AM
28
Inter-Op Lab affirms IP’s
future role in broadcasting
DVB Project’s Dr
Peter Siebert:
“Because of the
efficiency gains
of multicast,
more content will
be delivered over
IP broadband
connections
eventually — but
for the interim, hybrid technologies will
remain prevalent.”
by shawn liew
SINGAPORE – “ The future of
broadcast is IP but the future is not
here yet,” said Dr Peter Siebert, exe­
cutive director, DVB Project, quot-
ing his chairman Peter MacAvock.
He explained: “In the future,
IP delivery will become more and
more relevant, but for now, many
countries in Asia-Pacific are yet to
enjoy ubiquitous broadband con-
nectivity.”
IP-based delivery of broadcast
content, he revealed, is a key prior-
ity for DVB, which has started the
technical work on ABR Multicast,
which will bring multicast scal-
ability to the over-the-top (OTT)
delivery of live content.
Dr Siebert added: “Because of
The Broadcast IP Inter-Op Lab at BroadcastAsia2017 demonstrated that IP has a
key role to play in the future of broadcasting.
the efficiency gains of multicast,
more content will be delivered over
IP broadband connections eventu-
ally — but for the interim, hybrid
technologies will remain prevalent.”
BroadcastAsia2017 had proven
that moving to IP today does not
involve high risk, said Fintan Mc
Kiernan, CEO of Ideal Systems
South-east Asia.
Drawing on the key takeaways
from the Broadcast IP Inter-Op
Lab, set up by Ideal Systems work-
ing in conjunction with APB and
8 8
Broadcasters urged to take a deep dive into IP
by josephine tan
SINGAPORE – Broadcasters need to
start embracing IP today by starting
to plan for the transition to IP-based
systems after a careful analysis of how
IP can best address their current and
future needs.
In a panel discussion at Broad-
castAsia2017, entitled Taking a deep
dive into the practicalities of imple-
menting IP workflows, four invited
panellists addressed some of the key
issues and concerns surrounding the
transition to IP, particularly for broad-
casters in Asia-Pacific.
Calling the transition to IP an “in-
evitable” one, Dr Amal Punchihewa,
director, technology and innovation,
Asia-Pacific Broadcasting Union
(ABU), explained that the move from
SDI to IP would be largely driven by
cost, and this would in turn lead to
new business alignments.
He continued: “IP delivery is now
slowly maturing even as we’ve been
talking about over-the-top (OTT)
viewing. However, IP can now also
be used for production, and what is
important is how we can implement
IP on the production side.”
Dr Ahmad Zaki Mohd Salleh,
group general manager, engineer-
ing, Media Prima, agreed with Dr
Amal’s point on cost, and elaborated:
Media Prima’s Dr Ahmad Zaki Mohd
Salleh: “It is actually an economic drive for
broadcasters to move to IP.”
8 8
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