Asia-Pacific Broadcasting (APB) December 2017 Volume 34, Issue 10 | Page 16

PANELLISTS
❝ One of the trends we ’ re seeing in the industry is the desire to leverage Web- and social media-based live production with broadcast production . This includes 3D graphics and branding , switching between multiple cameras and sources , and rolling
in clips from various sources .❞
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April December 2012 2017
Shotoku Broadcast Systems hires new sales manager
Clive Mumby has joined Shotoku Broadcast Systems as the company ’ s sales manager . In his new role , Mumby will be responsible for worldwide sales for Shotoku ’ s robotics product lines . Prior to joining Shotoku , he was regional sales manager at RT Software , and had also held the post of director of business development for the UK , Ireland and South Africa at Orad Hi-Tec Systems , which is now part of Avid . Commenting on his appointment , Mumby said : “ Shotoku already has a very strong team in place , and I am looking forward to building on these foundations as we expand our existing markets , and introduce new customers to Shotoku ’ s products .”
Paul Kriegler joins Telos Alliance ’ s Omnia
The Telos Alliance has appointed Paul Kriegler as US sales manager , radio processing , Omnia . Kriegler has more than 25 years of broadcast management and programming experience . Prior to joining Omnia , he served as operations manager at Lotus Radio Corporation in Reno , Nevada , USA . Welcoming Kriegler to the Telos Alliance team , Marty Sacks , vice-president of sales , support and marketing for Telos Alliance , said : “ Like most Telos Alliance employees , Paul comes from a broadcasting background , so that passion is in his DNA . Paul has been an advocate of Omnia at all of his stations , and we are happy he is on board .”
Next Month @ Creation
Broadcast Cameras and Slow-motion Systems

PANELLISTS

Dr Ahmad Zaki Mohd Salleh
Group GM , Engineering Media Prima
Phan Tien Dung
CTO Vietnam Digital Television
Bernard Anthony
CEO Cambodian Broadcasting Services

IP and software tools provide game-changing benefits

The contrast between traditional news delivery a decade ago and today is the emergence of social media platforms , which are becoming consumers ’ first point of contact when it comes to breaking news . Josephine Tan discovers how IP and software-based solutions are able to streamline newsroom workflows more efficiently , in order for media companies to adapt to the demand of multi-platform news delivery .

The change in video consumption habits over the past decade has been nothing less than revolutionary . Especially when demand for more content , in more places , on the viewer ’ s schedule continues to grow , social media and live video streaming platforms have emerged into the media landscape to create and satisfy this demand , says Will Waters , senior director of IP workflow strategy , NewTek .

And when it comes to news , Waters tells APB , these social media platforms foster a “ digital community ” that is interconnected in generation and consumption of content .
He elaborates : “ These factors bring news very close to the viewers , placing them directly into the viewing community .
“ The high cost of producing a TV news programme the traditional way led a trend of less locally produced news . Thus , I think we ’ ll see the demand for more locally produced news being met by utilising interconnected sources , as well as efficiencies brought forth by emerging IP-based production .”
Calling IP the “ native language ” of software , Waters suggests that this combination is able to deliver benefits for media companies by enhancing connectivity and sharing of videos between devices .
For instance , he points out using IP technology may result in a reduction in the need for cabling and conversion devices , thus lowering production costs . Additionally , operators will be able to move and connect cameras from distant places while incorporating separate live streams into the programme in real time over IP .
Waters explains : “ Whether it is bringing in remote guests from far away , connecting content from remote locations ,
❝ One of the trends we ’ re seeing in the industry is the desire to leverage Web- and social media-based live production with broadcast production . This includes 3D graphics and branding , switching between multiple cameras and sources , and rolling
in clips from various sources .❞
— Straker Coniglio , Vice-President ,
Media Asset Management , Vizrt
engaging with contributors via social media , or delivering to video streaming platforms that the viewers prefer , IP is making all this happen .
“ Moreover , software tools are playing a major role in allowing new workflows to develop . It can be easily upgraded as new technologies become available , so systems can adapt without the cost of full and total replacement . Through software-driven , IP-based production , media companies will be able to keep up with the pace of change of technology .”
Viz One is Vizrt ’ s media asset management platform that supports several applications , from a single store to large enterprise systems managing news , archive , sports , programmes , promos and online workflows .
In an attempt to bring live production over IP into the newsroom environment , NewTek collaborated with Vizrt to integrate the latter ’ s Viz Mosart studio automation system with NewTek ’ s live production systems .
Designed to combine several production elements , such as video , graphics and sound , into a single interface , Viz Mosart enables the creation automation templates , alongside the ability to have one newsroom script to be aired anywhere , from any studio .
Particularly in breaking-news situations , Viz Mosart allows operators to make live changes on the fly using the system ’ s functionalities and rundown modification tools , thus simplifying operations to enable users to focus on content creation .
Andrew Cross , president and CTO of NewTek , adds that the combination of the Viz Mosart automation system with NewTek ’ s solutions for live production addresses the demands being placed on media companies today , which is to deliver the latest news and live sports fast and accurately to multiple audiences across many screens , including social media .
Viz Mosart features a user-configurable interface , and is equipped with the