Asia-Pacific Broadcasting (APB) BroadcastAsia2017 Show Daily - Day 1 | Page 22
22 BROADCASTASIA2017 SHOWDAILY
22
Morning Plenary
9am: Chairman’s Welcome Address
Eric Bruzek, Partner, IBB Consulting
9.10am: The Evolution of the Broadcast Scene
in Asia
Joint Presentation:
- Eric Bruzek, Partner, IBB Consulting
- Brendan O’Shaughnessy, Industry Consult-
ant
9.50am: Building the Future of Entertainment
Greg Peters, Chief Product Officer, Netflix
[VENUE: ROOMS 308-309]
Business Models and Strategies Track: OTT
– How To Win This Battle
10.50am: Chairman’s Welcome Address
Eric Bruzek, Partner, IBB Consulting
11am: Case Study: Let’s Talk About The Elephant
In The Room: OTT Monetisation
n Delivering value from OTT and making money
as a result
n Forming profitable relationships with industry
players
Joint Presentation:
- Joddy Hernady, SVP Media and Digital Busi-
ness, Telkom Indonesia
- Christophe Hochart, CEO and Founder,
Boosst Group
11.40am: Panel Discussion: Get To The Top with
Over-The-Top
n Battling with ever-increasing OTT entrants
n Transcending geographical limits and building
scale
n Achieving the right mixture of technologies,
business models and consumer patterns
n Ensuring content and media delivery is scal-
able and cost-effective
Panellists:
- Ario B.Widyatmiko, Chief Content Officer –
IPTV/OTT, Dens.TV
- Dr Shay David, President & GM, Kaltura
- Meg Lee, Assistant VP of Content Manage-
ment for Viu – Digital Media, PCCW Media
- Taka Hayakawa, Director, Worldwide
production and Sales International Dept, Fuji
Television Network
23 May 2017
CONFERENCE HIGHLIGHTS
Moderator: Brendan O’Shaughnessy, Industry
Consultant
1.45pm: Content Is Key, Content Is King
n Investing in branded, quality content aimed
at multiple revenue streams
n Recommending content tailored to viewer
preferences
n Producing good dedicated content for the
online environment
n The future of content and how technology,
in particular, AI will impact/contribute to the
content creative space
CheeK, Chief Content Officer, Mediacorp
2.45pm: Panel Discussion: Ultimately, It’s All
About The Consumers
n Understanding consumer drives and behav-
iours
n Capturing consumers’ differing needs and
ensuring excellent content with quality delivery
n Establishing a 1:1 relationship with consumers
regardless of primary or multiscreen reach
n How OTT works in the context of the overall
consumer experience and how to complement
the TV experience
Panellists:
- Richmond Ezer Escolar, Customer Relation-
ship Management Division Head, ABS-CBN
- Paul Rybicki, Head of TV and Content, Optus
- Dane Gambrill, Business Unit Executive, IBM
Cloud Video & M&E Industry SME, IBM Asia
Pacific
- Alan Dishington, SVP Bus Dev APAC, Think
Analytics
- Shabir Momin, MD & CTO, ZengaTV
Moderator: Dr Shay David, President & GM,
Kaltura
3.30pm: Closing Power Panel Discussion: Where
Some See Threat, Others See Opportunity –
Broadcasters’ and Telcos’ Response to OTT
n Growing OTT services into an essential part of
Pay-TV strategies
n Enhancing content preparation and distribu-
tion
n Setting up the right infrastructure and max-
imising workflows
Panellists:
- Adam Bachtiar, Director of Business & De-
velopment, TVRI
- Paul Berriman, Group Chief Technology
Officer, PCCW-HKT
- Mark Wilson-Dunn, Vice-President, BT
Media and Broadcast
- Taka Hayakawa, Director, Worldwide
production and Sales International Dept, Fuji
Television Network
Moderator: Sushant Sharma, Head of Consult-
ing Services, APAC, Accedo
[VENUE: ROOM 310]
Broadcast Technologies Track: SDI vs IP In
Broadcasting Facilities
10.55am: Special Fireside Chat with Dr Ahmad
Zaki Mohd Salleh of Media Prima Berhad
In this fireside chat, Dr Zaki will share his experi-
ences to meet the challenges and opportunities
of broadcast and IP technology convergence.
He will also tackle the technology challenge of
the transition from SDI to IP, and what IP can
bring to add new levels of interactivity to media
consumption and increase engagement and
viewers loyalty.
Speaker: Dr Ahmad Zaki Mohd Salleh, Group
General Manager Engineering, TV Networks,
Media Prima Berhad
Moderator:
Peter Bruce, Director – APAC, IABM
11.40am: Debate: Is Content important or
are Delivery Systems important? How Can We
Benefit?
n Investing in content vs delivery systems
n Building a complete, adaptable and flexible IP
content and delivery network infrastructure
n Enhancing multi-platform content delivery
Debaters:
- Danny Wilson, Founder & CEO, Torque
Video Systems
- Peter Bruce, Director – APAC, IABM
- Paul Suters, Head of Broadcast Engineering
and Operations, Telstra Broadcast Services
- Markus Fritz, EVP, Commercial Development
& Marketing, Eutelsat
Moderator: Fintan Mc Kiernan, CEO, Ideal
Systems S.E.A.
12.15pm: The Supply Chain of the Future
n Understanding how Netflix is helping to build
the Digital Supply Chain
n Interoperable Master Format (IMF) and how
it’s being leveraged today in Netflix’s Media
Pipeline to support 4K, HDR and Localisation
for their Global OTT platform
n Early work on the HERMES testing and index-
ing platform for localisation talent resourcing
which launched in January 2017
n Open Source Projects that Netflix has been
developing to make the whole industry better
prepared for the changing landscape of media
operations
Chris Fetner, Director of Global Media Engineer-
ing and Partnerships, Netflix
2.45pm: Panel Discussio