Asia-Pacific Broadcasting (APB) August 2017 Volume 34, Issue 6 - Page 20

PANELLISTS
20
August 2017
Ross Video welcomes new VP for marketing
Ross Video has appointed Jennifer Markey ( pictured ) as the company ’ s vice-president for marketing . In her new role , Markey will assume leadership of Ross Video ’ s global marketing team and initiatives including public relations , demand generation , events and channel partner marketing . Markey ’ s appointment comes as Ross Video is experiencing “ exponential growth ” in revenues and customers , and is seeking to further bolster the company ’ s footprint in key geographies , including Asia-Pacific .
Net Insight ties up with Ericsson on media contribution
Net Insight has partnered Ericsson to offer broadcasters a range of end-to-end video processing solutions based on their media contribution products and services . Under this partnership , Ericsson ’ s AVC / H . 264 and HEVC / H . 265 solutions will be fully managed under Net Insight ’ s Nimbra Vision management system and through ScheduALL for end-to-end orchestration , workflow automation , and customer selfprovisioning . Net Insight will also begin to offer AVC / H . 264 and HEVC / H . 265 capabilities to its Nimbra portfolio , the company announced .
Next Month @ Management Content Security Solutions

PANELLISTS

Fintan Mc Kiernan
CEO Ideal Systems South-east Asia
Patrick So
Regional Manager Asia Pacific Magna Systems & Engineering
Craig Johnson
Managing Director - Media Nielsen

Can IP routing set the course for change ?

In facing the need to address multiple media sources and formats , IP routing presents media operators a pathway to potentially future-proof their workflows . The challenge , however , is to ensure that IP networks are able to provide the same level of reliability as SDI operations . Josephine Tan finds out more .

F rom space-constrained outside broadcast ( OB ) trucks to complex multi-channel operations , routers are at the heart of every installation in every broadcast operation . They are tasked to process multiple formats of incoming audio and video signals , routing these signals accordingly to its assigned destination .

For NVP , an Italian broadcast production company , it required its new 4K / Ultra HD ( UHD ) OB truck to support production services that encompass SD , HD , 4K / UHD , standard dynamic range ( SDR ) and high dynamic range ( HDR ) content simultaneously . To enable multi-format switching , NVP has installed the Kahuna switcher from Snell Advanced Media ( SAM ) alongside the Sirius 840 router .
The delivery of multiple formats generally needs to be achieved without adding operators and increasing costs , says Alan Smith , product manager , routers , SAM .
Besides the key factor of managing all formats , Smith tells APB that minimising set-up time is also another important aspect , as there should be “ minimum need to reconfigure systems based on the signal format ”. He adds : “ Routers that can
❝ IP production infrastructure gives media operators the opportunity to standardise production infrastructure from end-to-end , which saves money on supporting multiple platforms and formats , and allows them to take advantage of mass marketpriced IT infrastructure .❞
— Jason Kalai Thankarajoo , Business Development Manager ,
Cisco Service Provider
With a need to support multi-format switching , Italian broadcast production company NVP has installed SAM ’ s Kahuna switcher and Sirius 840 router in its new 4K / UHD OB truck .
auto-sense and adjust to match the signal format greatly reduce set-up times .”
The Sirius 840 is a member of SAM ’ s Sirius 800 family of routers . The Sirius 800 features built-in advanced hybrid processing ( AHP ) that integrates functions such as audio processing , frame synchronisation , switching , video and audio delay , as well as audio sample rate conversion . AHP also includes input embedding , and allows each input and output to be processed and controlled independently .
“ Our new OB van ranks among the most technologically advanced production units in Europe , and is recognised primarily for its technical and operational efficiency ,” says Nataliano Pintabona , founder , owner and general manager at NVP . “ We use it for the most challenging productions all over Europe , as the new truck enables us to produce SD , HD , 4K / UHD , SDR and HDR videos , as well as leverage the latest technologies such as IP .”
Supporting a hybrid approach to the IP transition , SAM ’ s Sirius 800 routers are equipped with I / O options including SDI , AES , MADI , 12G-SDI 4K / UHD , and support for both 40GbE and 50GbE SMPTE
2110 IP interfaces .
While both IP and SDI routing in live productions are valid approaches , Smith points out that the choice depends on several factors — including the size of the router , the level of processing required , and the choice of other parts of the system infrastructure . Smith explains : “ For small and medium-sized productions , SDI becomes more cost-effective , as the cost of SDI interfaces is significantly lower than the 40GbE interfaces needed for IP , although for very large systems , the cost of IP switch counters this . Increased bandwidth utilisation of 4K / UHD also favours SDI .”
In addition , 12G-SDI enables current HD / 3G system designs to be adapted to manage 4K / UHD . This , according to Smith , allows existing operational and maintenance practices to be used — a point to consider as the availability of skilled IP engineering in broadcasting is still a limiting factor in the adoption of IP .
He continues : “ Prior to the introduction of 12G-SDI , there was a clear preference for IP transport rather than quad-link 3G-SDI for 4K / UHD production . The move towards remote productions , where the link between the venue and the production centre is often IP-based , would tend to favour IP .”
Ideally , Smith suggests that a system can take advantage of the benefits of both SDI and IP where appropriate . “ Equipment with a mix of both interfaces allows the best choice for the designer and end-user ,” he concludes .
Currently , the majority of live and studio productions are operating on SDI routers , which are based on legacy architecture . And most of the deployment of IP broadcast systems , which are using SDI routers , are designed to route video signals from multiple-input sources to one or more display devices such as monitors , projectors and TV sets . Following the emergence of 4K / UHD and 8K technologies , a “ complete change ” of existing SDI router is required to support larger traffic throughput , suggests Jason Kalai Thankarajoo , business development manager at Cisco Service Provider .
He explains : “ The emergence of IP ,
20 Ross Video welcomes new VP for marketing Ross Video has appointed Jennifer Markey (pictured) as the company’s vice-president for marketing. In her new role, Markey will assume leadership of Ross Video’s global marketing team and initiatives including public relations, demand generation, events and channel partner marketing. Markey’s appointment comes as Ross Video is experiencing “exponential growth” in revenues and customers, and is seeking to further bolster the company’s footprint in key geographies, including Asia-Pacific. Net Insight ties up with Ericsson on media contribution Net Insight has partnered Ericsson to offer broadcasters a range of end-to-end video processing solutions based on their media contribution products and services. Under this partnership, Ericsson’s AVC/H.264 and HEVC/H.265 solutions will be fully managed under Net Insight’s Nimbra Vision management system and through ScheduALL for end-to-end orchestration, workflow automation, and customer self- provisioning. Net Insight will also begin to offer AVC/H.264 and HEVC/H.265 capabilities to its Nimbra portfolio, the company announced. Next Month @ Management Content Security Solutions PANELLISTS Fintan Mc Kiernan CEO Ideal Systems South-east Asia Patrick So Regional Manager Asia Pacific Magna Systems & Engineering Craig Johnson Managing Director - Media Nielsen August 2017 Can IP routing set the course for change? In facing the need to address multiple media sources and formats, IP routing presents media operators a pathway to potentially future-proof their workflows. The challenge, however, is to ensure that IP networks are able to provide the same level of reliability as SDI operations. Josephine Tan finds out more. F With a need to support multi-format switching, Italian broadcast production company NVP has installed SAM’s Kahuna switcher and Sirius 840 router in its new 4K/UHD OB truck. rom space-constrained outside broadcast (OB) trucks to complex multi-c VW&F2&WFW'2&RBFRV'BbWfW'7FFWfW''&F67BW&FFW&RF6VBF&6W72VFRf&G0b6֖rVFBfFV6v2&WBЦrFW6R6v266&FvǒFG276vV@FW7FFf"eFƖ'&F67B&GV2ЧF6B&WV&VBG2WrDVG&BTB"G'V6F7W'B&GV2ЧF6W'f6W2FBV6724BBDTB7FF&BG֖2&vR4E"BvG֖2&vRE"6FV@6VFVW6ǒFV&RVFf&@7vF6re27FVBFRV7vF6W"g&6VGf6VBVF4Ғw6FRFR6&W2C&WFW"FRFVƗfW'bVFRf&G2vVW"ЦǒVVG2F&R6WfVBvFWBFFpW&F'2B7&V6r67G2626֗F&GV7BvW"&WFW'24&W6FW2FRWf7F"bvrf&G26֗FFV2"FB֖֗2Цr6WBWFR26FW"'F@7V7B2FW&R6VB&R( ֖VЦVVBF&V6fwW&R77FV2&6VBFP6vf&N( RFG3( &WFW'2FB6WF6V6RBFW7BFF6FR6vf&Bw&VFǒ&VGV6R6WBWFW2( ХFR6&W2C2V&W"b4( 06&W2f֖ǒb&WFW'2FR6&W2fVGW&W2'VB֖Gf6VB'&B&6W72ЦrFBFVw&FW2gV7F27V62VF&6W76rg&R76&6ЧF7vF6rfFVBVFFV2vV2VF6R&FR6fW'666VFW2WBV&VFFrBw2V6WBBWGWBF&P&6W76VBB6G&VBFWVFVFǒ( W"Wr"f&2rFP7BFV6v6ǒGf6VB&GV2ЧFVG2WW&RB2&V6v6V@&&ǒf"G2FV66BW&FVff6V7( 62FƖF&fVFW"vW"BvVW&vW"@e( vRW6RBf"FR7B6Vvp&GV7F2fW"WW&R2FRWpG'V6V&W2W2F&GV6R4BBDTB4E"BE"fFV22vV0WfW&vRFRFW7BFV6vW27V62( Х7W'Fr'&B&6FFPG&6F4( 26&W2&WFW'2&PWVVBvFF26VFr4DU2D$r4DDTBB7WЧ'Bf"&FCv$RBSv$R4DP#FW&f6W2vR&FB4D)&GV7Fg&7G'V7GW&RvfW2VF&WFrƗfR&GV2ЦW&F'2FR'GVGF7FF&F6PF2&RfƖB&6W2&GV7Fg&7G'V7GW&Rg&VBFVB6֗FG2WBFBFPv66fW2W7W'FrVFR66RFWVG26WfW&f7F'2( B6VFrFPFf&2Bf&G26RbFR&WFW"FRWfVBw2FVFFPb&6W76r&WV&VB@FR66RbFW"'G0GfFvRb72&WBЦbFR77FVg&7G'V2Ч&6VBBg&7G'V7GW&R)GW&R6֗FW3( f ( B6F&6BVFV6V@'W6W72FWfVVBvW"&GV7F24D&V6W06666W'f6R&fFW &R67BVffV7FfR2FP67Bb4DFW&f6W226vf6FǒvW FFRCv$RFW&f6W2VVFVBf"ЧFVvf"fW'&vR77FV2FR67Bb7vF66VFW'2F27&V6VB&GvGFWFƗ6FbDTB6ffW'24D( ФFFF$r4DV&W27W'&V@B4r77FVFW6v2F&RFFV@FvRDTBF266&FrF6֗Fw2W7FrW&F@FV6R&7F6W2F&RW6VB( B@F66FW"2FRf&ƗGb6VBVvVW&r'&F67Fr27FƖ֗BЦrf7F"FRFFbआR6FVW3( &"FFRG&GV2ЧFb$r4DFW&Rv26V"&VfW"ЦV6Rf"G&7'B&FW"FVBƖ氣4r4Df"DTB&GV7FFPfRFv&G2&VFR&GV7F2vW&PFRƖ&WGvVVFRfVVRBFR&GV2ЧF6VG&R2gFV&6VBvVBFV@FffW"( ФFVǒ6֗F7VvvW7G2FB77FVЦ6FRGfFvRbFR&VVfG2b&F4DBvW&R&&FR( WVV@vF֗b&FFW&f6W2w2FP&W7B66Rf"FRFW6vW"BVBW6W"( ЦR66VFW27W'&VFǒFR&GbƗfR@7GVF&GV7F2&RW&Fr4D&WFW'2v6&R&6VBVv7&6FV7GW&RB7BbFRFWЦVBb'&F67B77FV2v6&PW6r4D&WFW'2&RFW6vVBF&WFPfFV6v2g&VFR֖WB6W&6W0FR"&RF7FWf6W27V60F'2&V7F'2BEb6WG2fЦvrFRVW&vV6RbDTB@FV6vW2( 6WFR6v^( `W7Fr4D&WFW"2&WV&VBF7W'@&vW"G&ff2F&VvWB7VvvW7G26शF&'W6W72FWfVV@vW"B6666W'f6R&fFW"आRW3( FRVW&vV6Rb