MANAGEMENT
August 2016
❝With
peer-2-peer
platforms
and illegal
re-streaming
services
flourishing
in the sub
continent, we sensed a strong
need to deploy solutions to
protect our most important
asset — our content.❞
— Sunil Buch,
Chief Business Officer,
Zee Entertainments
Zee Entertainment fights piracy
with NexGuard deployment
Offering a bouquet of 33 domestic and 38
international channels, Zee Entertainment
reaches over one billion viewers across the
world. In order to ensure that its content
is adequately protected against piracy, the
company recently deployed NexGuard watermarking technology, which enables the
forensic watermarking of video content with
a unique identifier in post-production.
This allows Zee’s worldwide distribution
of content to be traceable and secure, as
online piracy in India and worldwide
continues to be a major threat for the over-
all media and entertainment industry, said
Sunil Buch, chief business officer at Zee
Entertainments.
He added: “With peer-2-peer platforms
and illegal re-streaming services flourishing in the subcontinent, we sensed a strong
need to deploy solutions to protect our most
important asset — our content.
“Using NexGuard forensic watermarking,
we can now trace the source of illegal copies of each video asset at any point of the
content lifecycle. This enhances our content
security by many folds, and above all, it acts
Ross Video serves ace at Wimbledon 2016
Some of the key challenges in covering a Grand Slam tennis tournament such as Wimbledon involves the logistics of capturing the
action from 19 courts, revealed Mediaburst, part of Spain’s Mediapro
Group.
For Wimbledon 2016, Mediaburst provided unilateral feeds
to beIN Sports in France and the Middle East using Ross Video’s
Carbonite Black production switcher. Specifically, a 2ME Carbonite
Black (3x panel) was chosen to ensure enough headroom to manage
the complexities presented by the tournament.
Fernando Costa, Mediaburst’s production manager, explained
how the Carbonite Black provided the flexibility for the live production environment of Wimbledon 2016.
“I travel all over the world covering all different kinds of sports
for channels like beIN Sports and for the host broadcasters,” he said.
“Regardless of the sport or venue, time and space are usually always
tight and we need proven, road-tested solutions that we know will
deliver. The Carbonite switcher has been extremely easy to use and
live with and that’s exactly what we want in an environment like this
— no fuss, no drama and plenty of production power!”
Mediaburst deployed
the Ross Video
Carbonite Black
production switcher
for its coverage of
Wimbledon 2016.
whoBuyswhat
■ LMG adds SAM’s Kahuna and Kula production
switches in its operation
LMG, a US-based provider of video, audio,
lighting and LED solutions for corporate
meetings, live broadcasts and specialty
events, has purchased Snell Advanced
Media’s (SAM) new Kula switcher in a 2M/E
configuration, along with two Kahuna 9600
production switchers in 4M/E configurations.
A long-time SAM customer, LMG has
deployed the Kahuna production switchers
in the company’s “largest and most missioncritical” events for many years, and will now
integrate the Kahuna 9600 in its flagship
production system, revealed Sean Borowski,
director of video services at LMG.
He continued: “Innovative FormatFusion multi-format conversion and flexible
signal workflows are key advantages for the
diverse range of events that LMG supports.
We look forward to the new
Kula production switcher
invigorating our compact
system packages.”
Introduced earlier this
year, the Kula switcher leverages SAM’s FormatFusion3
te c h n o l o g y to h a n d l e
21
as a powerful deterrent against piracy.”
NexGuard, previously a Civolution company, is now part of the Kudelski Group,
after the latter completed the acquisition
of NexGuard.
According to André Kudelski, chairman
and CEO of the Kudelski Group, the acquisition of NexGuard further strengthens
the Kudelski Group’s content protection
offering and represents “a key milestone” in
executing the company’s growth strategy
in security.
The Kudelski Group believes that watermarking is today a key component of the
content protection chain, helping to prevent
illegal sharing, and ensures full traceability
and provides guarantees to end-users in
terms of quality.
The use of the technology has become
a major requirement from content owners,
especially regarding 4K/Ultra HD (UHD), high
dynamic range (HDR) or live sports production. It also helps pay-TV operators ensure
that content is not distributed illegally,
added the Kudelski Group, who believes that
the addition of NexGuard’s watermarking
technology – to be made available on all
Kudelski Group digital TV products - will
reinforce anyMARK, the Kudelski Group’s
existing watermarking technology.
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