Asia Pacific Blood Glucose Test Strip Packaging Market Research Repor Global Automotive Safety System Market_written by | Page 3

markets for automobiles across the globe. Increasing awareness about technological developments is the
primary factor driving the demand for automotive safety system market in APAC region.
Automotive Safety System Market - Competitive Analysis
Competitive by nature, this market is envisaged to intensify with more entrants get attracted to the mass
market. The market is fragmented owing to the presence of several large and small key players accounting
for a substantial market share. Well-established players incorporate acquisition, collaboration, partnership,
expansion, product & technology launch to gain the competitive edge and to maintain market position.
These players emphasis on new product development initiatives, and geographical expansion. The market is
projected to witness constant development and innovations of new products, which resultantly tern in
intense competition among the automotive safety system providers.
Key Players:
The global automotive safety system market is led by some of the fervent players including, Continental AG
(Germany), Delphi Automotive PLC (Aptiv PLC US), Denso Corporation (Japan), Robert Bosch GmbH
(Germany), Magna International Inc. (Canada), TRW Automotive (US), Johnson Electric Holdings Limited
(Hong Kong), Autoliv Inc. (US), Mobileye N.V. (Israel) and Takata Corporation (Japan). Profiling them in its
analysis, MRFR finds out the strategies keep them at the forefront of the market competition.
Industry/ Innovation/Related News
July 31, 2018 - The Hyundai Motor Company (South Korea), one of the leading global automotive
manufacturers announced the addition a new safety feature/technology in the redesigned 2019 Santa
Fe SUV to help prevent parents from leaving a child in the back seat of a hot car.
Hyundai’s system, called Rear Occupant Alert, in addition to reminding drivers that the rear door was opened
prior to the trip, it continues to monitor the rear seat for motion after the vehicle is parked and all doors are
locked. Simultaneously, Hyundai’s two-stage warning system uses door logic as well as an ultrasonic motion
sensor located in the ceiling behind the rear seat.
Continued…….
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