Asia Centre for Leadership and Civilization! - Page 14

Day & Module
Day 1- Module 1 Fundamental of eCommerce Understanding the history and types of eCommerce activities available within Malaysia and across other part of world
Day 1- Module 2 Malaysian eCommerce Marketplaces
Day 2- Module 3 Establishing an Online Shop
Day 2- Module 4 Part 1 Warehousing & Fulfilment Operations
Day 3- Module 4 Part 2 Warehousing and Fulfilment Operations
Day 4- Module 4 Part 3 Warehousing and Fulfilment Operations
Day 5- Module 5 Digital Marketing & Customer Experience
Competency Assessment
Course Content
How eCommerce activities evolved
• Types of eCommerce platforms
• Factors contributing to the growth of eCommerce activities
• Global eCommerce market size
• Future of eCommerce in Malaysia
Introduction to Malaysian eCommerce platforms
• Success stories of selected eCommerce Platforms
• The opportunities
• Worksheet : Creating your e-ommerce roadmap .
• Case Study Review : Pricing vs Product
Why go On-line
• Initial Steps and Planning
• Selection of Products for listing
• Drop shipping challenges
• Hands on training on LAZADA seller Center
Introduction to marketplace logistic settings .
• Hands on listing creation in Lazada and shopee .
• Introduction to QWS
• Setting up your QWS account .
• Connecting your LAZADA and Shopee Acc
Warehouse planning and design process
• Setup Warehouse in QWS
• Batch management business process .
• Principles of stock management
• Setup batch process in QWS
• Listing Mapping business process
• Why Listing Mapping ?
• Stock Sync Process
• Listing Mapping in QWS
• Stock Sync in QWS
Order Management business process .
• Challenges behind order management in e- commerce .
• Understanding fulfilment process .
• Order management in QWS
• Fulfilment management in QWS
• Managing Logistic in QWS
Introduction to Digital Marketing / Social media marketing
• Marketing channel Setup
• Building your marketing funnel
• Launching your marketing campaign effectively
Certificate of Achievement Certified GIG E-Commerce Executive
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