Army Sustainment VOLUME 46, ISSUE 5 | Page 57

I t has been a little more than one year since Army Sustainment established a presence on Google+ and Twitter. It has also been a year and half since we established our first social media presence on Facebook. Today we are richly engaged with an audience of more than 265 on Google+ and 470 on Twitter, and we have more than 875 followers on Facebook. Why is this important? It means that we are getting content to our readers whenever, wherever, and however they are connected to the Internet. It also means we are reaching new and potential sustainers who will be a part of the Army 2020 and providing them with information from leaders and units within the sustainment community. So, are you connecting with these Army sustainers and accessing the additional content Let’s Get Social! Army Sustainment provides through its social media channels? Are you part of the conversation? You should be. Have something to share? Send us an email with a link to your content to usarmy.lee.tradoc.mbx.leeeasm@mail. mil with the subject line “Social.” Or tag Army Sustainment in your photos and posts to keep us up to date on your unit’s social content. Like and share our pages to get extra reach for your unit’s activities, and include us in all of your social media efforts to help us improve our effort to be the “go to” social source for sustainment content. During June 2014, Army Sustainment reached 3.16 million Twitter users. This tweet drew a particularly large audience. Connect Mobile! Website Google+ Facebook Twitter SEPTEMBER–OCTOBER 2014 55