The main purpose of the project is to give the city more color and life, more specifically in the center of São Paulo. Then, the gray city will gain a colorful object, breaking the gray, the monotony and the sadness of a place so important for the history of the city. With a pyramidal and colored shape, the object will catch the attention of those who pass by, no longer being a place for a quick passage. Made with reforestation wood and colored stickers, these with texts telling some stories of the place, what will make people stop to read what is written, besides having a place to support their belongings and even to sit and rest for a moment. The object will be placed on Barão de Itapetininga street, center of São Paulo.
The design consists of a pyramid shape over a pyramid trunk, with several different colors and texts telling a little of the history of the place. The prototype on the side shows the "body" of the shape of the object, which draws much attention.
Taking into account the concepts set forth above, the city of São Paulo is ideal to realize the "visual renewal" in the center of the city, where a prominent object will be placed, due to its shape and color, in the middle of a gray and monotonous environment.
The project
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