MALL AT NEWMARKET
MALL AT NEWMARKET Alberton
CLIENT Moolman Group & Rejem / Linton JV
ARCHITECTS Bentel Associates International
ASSOCIATED ARCHITECT Rob Bray Concepts
QUANTITY SURVEYORS QS Two
CIVIL / STRUCTURAL / MECHANICAL / TRAFFIC WSP in Africa
ELECTRICAL ENGINEERS Watson Mattheus
FIRE SAFETY CONSULTANTS Specialised Fire Technology
LANDSCAPE ARCHITECTS Insite Landscape Architects
LEASING Forsite
MAIN CONTRACTOR Beckers Building Contractor
PHOTOGRAPHY Phillip Mostert
Mall at Newmarket Shopping Centre represents a 34,000m2 premium shopping experience in Alberton and is situated on the intersection of Heidelberg and Swartkoppies Roads .
Project Overview This expansive site - once home to a well-known horseracing track - provided the inspiration for Newmarket Mall to incorporate the symbolism and memory of the sport into its architectural identity and design theme .
Design intent towards enjoyable and efficient interior and exterior spaces has resulted in careful planning of pedestrian flows , while ensuring ease of access and wayfinding . Expansive , naturally-lit interiors guide movement within , incorporating thematically-inspired iconography and fixtures within the indoor shopping experience .
Mall at Newmarket Shopping Centre is the product of a larger masterplan and feasibility analysis , recognising that this centre would quickly evolve into a catalyst for future development . Current uptake on retail space and sustained popularity with shoppers in the area has proved to be true , with plans already underway for increased mixed-use offering on the stand and expansion of roadways into and out of the development . Newmarket ’ s strong tenant mix is set to cater for the needs of the greater Alberton area , which includes Meyerton , Vosloorus and Katlehong . Market research for the project showed that Alberton , which consists of a large residential market of almost 200,000 households , was more than ready to receive the new shopping centre .
With more than 40,000 houses being home to families in the upper income levels , Alberton is also the only city in Gauteng where no major decentralised shopping
500 Mall at Newmarket