TREND GROUP CAPE TOWN
INTERIOR DESIGN: TREND GROUP | PHOTOGRAPHY: PARIS BRUMMER
As part of the Cape Town office relocation, Trend Group reimagined its workspace and branding for a fresh lookand-feel that is more contemporary. The idea was to create a welcoming space that is calm and inviting for the staff and to facilitate a more engaging experience for visiting clients. This was achieved through soft finishes and informal meeting spaces.
Offering different areas for varying work styles or temperaments, this workspace balances function with carefully curated zones to highlight finishes, textures, and materials- showcasing
Trend Group’ s design-and-build expertise without feeling like a traditional showroom.
The result is a welcoming, engaging environment that demonstrates Trend Group’ s service offering, while supporting collaboration, well-being, and interaction throughout the office.
A Calm and Connected Environment The office design follows a modernised Scandinavian aesthetic, with the reception now more in line with the Trend Group visual identity. Curated to foster calm and wellbeing, the modern
126 Trend Cape