INTERIOR FEATURE
RED BULL CAPE TOWN
INTERIOR DESIGN: GIANT LEAP
E
ver wondered what the Red Bull
headquarters are like? Does your
favourite, vibrant brand work in
musty old cubicle-like offices? Well, you’d
be pleasantly surprised when walking into
the Red Bull headquarters in Cape Town.
There you will find a fun energetic environment which beautifully captures the
brand. Offices with exposed ceilings,
distinctive display fridges for their products and a combination of both private
and open work environments. It comes
as no surprise to learn that Giant Leap
92
was behind the creation of these playful
offices. Known for their tagline “Superior
Interiors”- Giant Leap did just that when
designing the workspace that was to be
occupied by Red Bull. The brief was clearRed Bull wanted an office that represented
their brand’s identity. In this process, they
wanted a space developed that was both
creative and functional, an environment
where staff can work individually but also
collaborate when required.
A space of 1,600m2 was to be worked
with, and the design needed to both stand
out as unique and fit in with their global
image. They wanted a total of seven
cellular offices with the rest of the area
open plan. Each node was created a little
differently depending on the work that was
to be carried out in that specific space.
Three to four small meeting rooms
were added into the design, with one
main boardroom. The main boardroom is
a stunning 20 seater but there is enough
space around the main table that you
could add in more people if necessary and
still not feel closed in. An integral part of
Red Bull