EDGE ARCHITECTURE + DESIGN
CONNECTED EXPERTISE
EDGE COMPLETES ITS REDEVELOPMENT OF JOULES ’ NEW HEAD OFFICE
Edge has completed a new head office for British lifestyle brand , Joules , in Market Harborough , where the brand was established more than 30 years ago . The development sees the partial demolition of an a-typical ‘ edge of town ’ office building and creation of a new 60,000 sq ft structure that brings the UK-based head office teams together under one roof for the first time , in a campus that amplifies the brand ’ s distinctive heritage and optimises the site ’ s semi-rural natural surroundings .
Edge designed the new Joules campus as a series of independent but interconnecting barn structures that are assembled around a central covered space . Each component barn or building has its own unique character , reflected in its scale and massing , its materials and finishes .
Michael Fern , Principal at Edge , says , “ We have had the opportunity to embed the Joules brand within the workplace ,
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