“ Moving from a one to one static working format to a more agile way of working helped
to embed the brand identity into the office .
PARK NOW GROUP
shaped the design brief . Peldon Rose also worked closely with Gerald Eve Project Management , who were appointed to advise and guide PARK NOW through compiling the tender and employers ’ requirements , as well as fulfilling a project management , cost analysis , and contract administration role .
Moving from a one to one static working format to a more agile way of working helped to embed the brand identity into the office . The team created a selection of flexible spaces and meeting rooms to support all styles of working and suit the business ’ s collaborative approach . The Basingstoke site is also home to PARK NOW ’ s UK call centre , which meant the team had to factor private and quieter spaces into the design , while also ensuring the team didn ’ t feel separated from the wider organisation .
UNITING A GLOBAL TEAM
PARK NOW was previously split across multiple industrial units , a set up that was not conducive to collaboration across the rapidly growing team . The new office needed to bring everyone together in one space , in the same way PARK NOW ’ s European office already did .
PARK NOW conducted a workplace study to understand how an office space can support a more agile way of working . Together , with the expertise of the Peldon Rose team , these insights
A FUN AND DIVERSE DESIGN
Russell Glover , Head of Design , Peldon Rose , commented : “ The new space is fun and diverse , in line with PARK NOW ’ s brand identity and it brings people together while giving each team the space , privacy , and technology they require to operate efficiently , with the help of a beautiful building to work in . The use of natural timbers and muted greys against a backdrop of vibrant blues and pinks sets the tone for a fun and sophisticated office – the use of fun lighting and planting also came into play to help liven the environment up .”
THE BENEFITS OF END TO END SERVICE
PARK NOW took advantage of Peldon Rose ’ s full end-to-end service , which included in-house design , M & E and furniture installation . The step-by-step service provides a fully connected experience for the customer .
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