VOGUE ( UK )
ADDING VALUE BY UPGRADING YOUR HEATING SYSTEM
BY STEVE BIRCH , SALES DIRECTOR , VOGUE ( UK )
We have found that there has been a distinct shift towards eco-conscious consumerism in premium bathrooms and I anticipate this trend is set to grow in 2021 as it becomes more mainstream . As more and more consumers discover the benefits of using materials , which are kinder to the planet as well as being more energyefficient and cost-effective , I believe this type of bathroom design will continue to grow and develop at pace .
As we enter a period of growing economic uncertainty in terms of global recovery from Covid-19 and a process of re-adjustment following the three-phased plan for Brexit , UK consumers in general are likely to be conservative when it comes to purchasing new property , choosing to add value to existing assets which has shown new investment in the bathroom .
By virtue , heating is now viewed as a key way to upgrade the bathroom , with scope for both towel warmers and radiator to be more attractive and user-friendly all year round . As adding value becomes ever more important , we are seeing a move towards the use of aluminium as a must-have , covetable material for radiators in this key room . Aluminium , is regarded as one of the most sustainable materials in the world . As well as being an ecofriendly metal , it is renowned for its ability to conduct heat rapidly , which ensures end-users will save both time and money with this improved efficiency in low-water content products .
Another advantage of sourcing aluminium radiators is the opportunity for increased design flexibility and space planning , as these products can be easily installed on both stud and solid walls due to its lightweight core . This is extremely helpful when it comes to luxury residential developments where interior designers and architects are becoming ever more creative when working within the home , and also when working with discerning homeowners
who want to have maximum benefits combined with minimum disruption during a renovation or retrofit project .
Alongside the increasing demand for eco-homes in which materials are recycled and recyclable to minimise carbon footprints , the replacement market remains a strong part of the heating industry portfolio due to the age of the UK ’ s housing stock , which is the oldest in Europe , and probably the world : according to a recent report from the BRE Group . The opportunities here for the heating professional are considerable , as offering eco-friendly heating solutions will provide your customers with a long-lasting , designer product .
In my experience , adding value to a home by upgrading your customers heating system is a sure investment , especially as more people are now working from home , which has led to a greater emphasis on sustainable living . A greener alternative to designs in brass and steel , we offer a blanket 30 years manufacturer guarantee across all aluminium models , which is much greater than the industry average typically between 5 to 15 years .
For further information , please contact Vogue ( UK ) for further information : Vogue ( UK ) | t 01902 387 000 | e info @ vogueuk . co . uk w www . vogueuk . co . uk
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