Archetech Issue 50 2020 | Page 36

Premium Designs. Off the Hook. Every architectural designer knows the feeling, you get towards the end of a project and then you run into a problem. No matter how hard you try, you just can’t source what on the face of it seems a pretty basic component in a style that suits your overall design. But at Sugatsune, we know that details matter. You should never be forced to make a compromise on your design. That’s why we are constantly innovating new products in all of our ranges even products seemingly as simple as hooks. All too often, component manufacturers focus on items like handles and pulls in their design collections, offering an extensive range. But then for anyone who wants hooks as well, there is nothing to match. Over the last 40 years we have been developing our range of hooks to cater to emerging needs. This has taken us on quite a development journey and allows Sugatsune to offer one of the biggest range of hooks for domestic and commercial use available on the market. Our aim is to make sure our customers can find the right hook for every design, for every purpose, on every occasion, with an uncompromising commitment to build quality, durability and style. How it all began; We used our expertise to manufacture a comprehensive range of hard-wearing utility hooks designed for industrial and outdoor environments. This range extends to also offer corrosion-resistant SUS316 for marine environments. Our world class design team is never afraid to push the boundaries of a basic component concept, this led us to develop a number of products that go way beyond the basic hook prototype. For example, counter and recessed hooks add value by tucking neatly out of the way when the hook itself is not in use, providing a clean, seamless appearance but also helping to avoid snags in tight spaces like the seats or toilets on planes and trains. As hooks came indoors, we placed an emphasis on providing choice of design without compromising on quality. Our PXB range is available in different materials - wood, brass, leather, rubber – they are carefully chosen to create dozens of different styles to suit different aesthetics. The key with the hooks available within our PXB range is that they are part of something bigger - handles, bars, pulls, racks and more, all delivering a unified design. Whatever your concept, our PXB brand ensures you won’t be let down looking for the right style of hook. All of this focus on appearance does not mean we have taken our eye off the ball when it comes to the functionality of our hooks. Just the opposite, in fact. Alongside our extensive selection of hooks for interiors we have continued to develop our ranges with additional functionality. Our under-counter hooks, for example, can lie flat under the bars where customers sit, safely out of the way so legs and clothing aren’t caught against them. But when required, a hook can simply be pulled down to provide a convenient and secure place to hang a jacket or handbag safely out of the way and off the floor. With our built in patented soft close damper technology when the load is removed, instead of snapping back flat, the hook smoothly and gently returns to its closed position. If you are still looking for that extra special touch; Within our Zwei L range, every hook is crafted from premium quality stainless steel before undergoing a meticulous polishing process to achieve the signature ‘dual light’ contrasting satin and mirror finish. Robe hooks and hangers are elevated above the mundane, making each an exquisite addition to the most luxurious bathrooms. To us, even hooks are worthy of these premium touches.