THE SURFACE WITH
A ‘WOW FACTOR’
James Latham is now offering SERICA, the latest addition to its
exclusive, inspirational collection of AE Core decors.
AE Core is the innovative thermoplastic laminate, an alternative
to conventional decorative materials which has been created
specifically for the world of architecture and design.
AE Core’s flexibility means that it is easy to cut and will flex
and form curves with very little resistance, plus, it can be post
formed without specialist machinery.
Designed and manufactured in Italy by Alfatherm, the SERICA
surface offers a warm, silky finish giving a real “WOW” effect
both to the touch and the eye.
The on-trend, contemporary colour pallete incorporates solid
colour right through to the core, so there are no unsightly joint
lines and as well as being extremely durable, it is also water
resistant and flame retardant.
Encompassing both anti-scratch and thermal healing
technology, this super-matt, low-light reflectivity material
is also anti-fingerprint and in the case of micro-scratches,
SERICA can be easily repaired by simply using an iron or hair
dryer to renovate the surface. (see the SERICA video at: www.
lathamtimber.co.uk )
Because of the thermoformability of its polymeric foils,
SERICA offers greater freedom of design, both in terms of
surfaces (colour and printed decoration) as well as in a three-
dimensional sense.
Alongside the SERICA collection, the stock range also includes
wood grain finishes featuring Alfatherm’s pioneering and
innovative EIR (Embossed-in-register) technology, bringing a
reproduction closer to the look and feel of “real wood”, making
them a perfect solution for kitchen doors and draw fronts,
bathroom furniture, bedroom doors, living room furniture and
even passage doors.
Designed to cover all types of furnishings in the home, office
and retail environments, it is also an excellent choice for
exhibition contractors, plus the hospitality and healthcare
sectors where a tougher surface material is often required.
For more information on this fantastic product and to order
samples contact your local James Latham depot now.
0116 257 3415
[email protected]
www.lathamtimber.co.uk
The AE Core portfolio consists of 22 stock decors, 18 of which
are in the SERICA surface finish, in a sheet size of 3050mm x
1300mm x 0.8mm.