Mike Niven Interior Design Inc.
Archetech - Page 102
Wins 2015 ARIDO Award of Merit
for NOIR Presentation Centre
Mike Niven Interior Design Inc. has won
an ARIDO (Association of Registered
Interior Designers of Ontario) Award of
Merit for their Noir Presentation Centre
in downtown Toronto.
Noir Presentation Centre is set on an
urban downtown street front setting.
On the west side is the site of this
presale presentation centre for a new
49-storey condominium building.
ARIDO has held an annual program for
all registered members.
Already on the market, the client
needed a site presence to increase
the success of the presale phase of
the project, and to compete with
surrounding projects. It was a small site,
but needed a large personality.
These annual awards are one of the
most highly regarded honours in
the interior design community. They
showcase excellence, innovation and
originality in interior design.
The centre consists of a very dramatic
entrance, admin area, product/scale
model, open/ closing areas, vignettes
depicting kitchen & bath finishes.
It took its cue from the marketing
campaign, which had a fashion
oriented composition on the dark
side, conveying avant garde design
sensibility.
The project targeted towards a more
sophisticated clientele. Key characters
of the campaign were dressed in neo
Victorian creations with a splash of
Goth. The project was named NOIR.