April2014.pdf April 2014 | Page 14

Cover Story: The BEST are Heading to the BEACH! Whatever You Do, Don’t Miss This Event! By Randy Reid I have been going to martial arts events for 30+ years. I’ve attended some very, very good ones and some very, very poor ones. But there was always one thing that I would hope to get from each event; after I had invested my time and money and I always wanted to come away with at least one good idea to improve my business. look back at the events I’ve gone to over the years, the majority of the time I received my best ideas and most benefit when I was networking with others. This was proved true in the event we had last February in Cozumel, Mexico. The attendees spent the mornings listening to programs and systems and spent the afternoon and evenings networking with the speakers and each other. There is nothing worse than spending time, money and energy traveling to an event only to find out that Everyone I talked with afterwards the goal of the promoters of the did said it was the best event they had not align with your goals. So when I 14 Dojo Digest • April 2014