Apparel Online Vietnam Magazine August Issue 2018 | Page 4

CONTENT
Cover Story- Denim
Will denim finally find its space in Vietnam? There is no denying
that the garment and textile sector in Vietnam has been witnessing an upswing since last
decade. While 2017 saw the country record a formidable yearly export turnover of US $ 31.2 billion,
the projected export target for 2018 has undergone a revision from US $ 34 billion (at the start of
the year) to US $ 35 billion... p8
Exporter Strategy
Winning strategies of
small and medium exporters
in Vietnam With many big garment
exporters to choose from, small garment
exporters have to chalk out strategies in order
to survive and get noticed by the buyers. And
those companies that have created strong
strategies to make themselves relevant to the
buyers are enjoying regular business, and even
prospects, for expansion. p20
24
Vietnam & Beyond
Transparency, speedy
delivery make this denim
manufacturer different
from the rest in Vietnam
Vol. 3 ISSUE 3 AUGUST 2018
FFT Trends
Techniques in Fashion:
Fall 2018 There’s a palpably nostalgic
tone set at the Fall/Winter 2018 collections
wherein designers are continuing a long
running love affair with 1970s’ kitsch
influences and thrift shop trinkets... p36
Perspective Story
Briara Trading Company:
The low off-price wholesaler
which speaks quality Off-price
retail is today growing at an amazing pace –
much faster than any other retail sector. When
high-end designer items are sold to consumers
at significantly lower prices than full-price
stores, there is nothing more appealing.... p29
32
Tech Management
Automation in Sewing
Room – VI: Automation
in Front Placket Setting
and Centre Cutting
Operation
Trade Statistics
US witnesses surge in
clothing demand; exports
from India sharply rise The
USA marked a decent growth in the domestic
clothing demand due to which volume-wise
apparel imports zoomed up during the first 5
months of 2018. China plunged both in volume
and value of exports to the USA for the first
time in a while... p42
4 Apparel Online Vietnam | AUGUST 2018 | www.apparelresources.com