Apparel Online India Magazine May 1st Issue 2018 | Page 32

DIRECTIONS BY RUCHING The technique started gaining momentum from last few seasons with Donatella Versace, Simon Porte Jacquemus and Phillip Lim among others, re-introducing it in their collections. Designers and brands are reinstating slinkiness with body- flattering, ruched detailing that is not limited to only being incorporated over dresses and tops. Adeam Alberta Ferretti This winter, the ruching technique is showing up everywhere from skirts to sleeves, and also serves as a textural detail in some cases. Emilio Pucci FRAYING/ SHREDDING The popular relaxed appeal is being enhanced with textural elements at play for Fall/Winter 2018. The soft-wash, care-worn feel of mid-blue and bleached-out denims are heightened with fraying and shredding techniques selectively applied to collars and hemlines. Detailing of lighter hued edges set alongside contrast elements highlight utilitarian silhouettes. Key pieces include shirts, jeans and denim jackets. Marni 32 Apparel Online India | MAY 1-15, 2018 | www.apparelresources.com Marques Almeida