Apparel Online India Magazine July 2nd Issue 2018 | Page 26

ADVERTORIAL Ever Onward 1955 1964 1978 1981 Young Masahiro Shima, age17 Fully automated glove knitting machine SNC SDS1000 Throughout our history, we have cultivated our corporate spirit of ‘if it can't be found anywhere, let's create it’. With the aim of meeting the challenge of an automated glove knitting machine, Masahiro Shima established SHIMA SEIKI MFG., LTD. in 1962 and successfully developed a fully automated glove knitting machine in 1964. The company later made inroads into the flat knitting machine business, which has today become our core business. Under our management principle of ‘Ever Onward-Limitless Progress’, we continue our unwavering efforts to embrace the unknown and take on new challenge towards the innovation and development of new technologies. Starting Line In 1964, the third year of the inception of the company, Masahiro Shima was working around the clock to develop a glove knitting machine but was running out of development funds and had debts of no less than 60 million yen. On December 24, 1964, the day before the maturity of a 600,000-yen note, he was on the verge of bankruptcy with no prospects for financing. However, fate had other things in store, and on the evening of the same day, a miracle happened... A man, who was a total stranger, appeared and handed him some cash to honour the note. The man had learnt about Shima’s desperate situation from an enterprise management consultant in Wakayama Prefecture and decided to help the young entrepreneur who was a stranger to him. For one week from that day, Shima, who had just barely escaped ‘bankruptcy’, worked day and night on the development of the machine and finally completed the world's first fully automated glove knitting machine on New Year’s eve. Early in the New Year, Masahiro Shima held exhibitions and obtained orders for about 600 units, which marked the company’s start as a fully automated glove knitting machine manufacturer. Turning Point In 1974, because of the oil crisis that hit the Japanese economy in the previous year, our company's financial condition deteriorated. The company was at crossroads because some financial institutions advised the company to reduce its workforce. Thinking about the situation for continuous three days and three nights, Masahiro Shima refused to take the advice, and decided to go in the opposite direction, that is, to introduce the NC machine tool. Believing that a significant change would take place in knit production – from mass production to high-mix, low-volume production in the coming years, Masahiro Shima decided to introduce NC machine 26 Apparel Online India | JULY 16-31, 2018 | www.apparelresources.com tools to develop a computerized flat knitting machine. This decision to introduce the cutting-edge machine tool led to in-house production of high-precision parts and the recruitment and development of employees who could operate the machine tool. It was Shima's brave decision made in the face of adversity that laid the groundwork for the company's future business development. Computer Graphics In order to give shape to consumer demand for a variety of fashion styles, Shima Seiki thought it indispensable to provide a design tool that worked in conjunction with flat knitting machines and set off on in-house development of a design system. In 1979, two years before the SDS-1000 was developed, the company obtained information that NASA, which had launched the unmanned spacecraft Voyager, was going to sell three graphics boards that were used to create CG animation of Saturn, and thus acquired one of them for 15 million yen. This was the beginning of a new journey. Shima Seiki began marketing the SDS- 1000, which was developed when even the term ‘Computer Graphics’ (CG) was not widely known, in earnest. Shima Seiki's CG technology, later earned a high reputation as a design tool in the television and other industries.