Amazon India has announced to expand its Seller Lending Programme which the company launched in 2016 . Amazon has set up its Lender Central in India , a |
first of-its-kind in the world by the online retailer . This initiative will help the company ’ s sellers to seek money lending offerings on Amazon ’ s marketplace . At |
present , Amazon has six listed lenders on its platform which are Capital First , Capital Float , Bank of Baroda , Aditya Birla Finance , Flexiloans , and Yes Bank . With the seller base going past three lakh , Lender Central will provide lenders with a mass audience . Reportedly , Amazon India has said that they are looking for lenders who can offer small ticket size loans which are below Rs . 2 lakh . “ We are looking for lenders who can offer loans between Rs . 50,000 to Rs . 1 lakh ; also we are in search of those lenders who can lower the interest rate on loans from 12-14 per cent to 10 per cent ,” said Gopal Pillai , GM & Director , Amazon Seller Services . Amazon India also claims to have reduced the time on loan disbursement |
to just one day , whereas earlier , it used to take seven days till the time the money used to reach a seller . Furthermore , Pillai added that Amazon has a tried and tested algorithm that accurately predicts whether a seller will be able to repay the loan or not , which is calculated on the basis of an individual historical performance . Markedly , Amazon was launched in India back in 2013 with just hundreds of sellers but the global e-retailer now claims to have more than 3,40,000 sellers who are retailing over 170 million products . This move by Amazon India can help them compete with its biggest rival in the Indian e-market , the Flipkart , especially after the latter ’ s world-record deal with Walmart last month . |