Apparel Online India Issue 1-15 March '18 | Page 54

RESOURCE CENTRE

Rainbow Narrow Fabrics going in for huge expansion

Baba Textile Machinery expecting good business ust three years after its

J establishment , Delhi-based Rainbow Narrow Fabrics , ( part of the 30-year-old Ambika Enterprise , Surat ) is all set to go in for a massive expansion . In the next few months , the company will bring manufacturing of all kinds of elastics and narrow fabric under one roof , including shoulder and velcro tapes . It will also start its own manufacturing of yarn , as it consumes nearly 150 tonnes of yarn per month . Currently , this Oeko-Tex certified company has 250 machines ( for woven , jacquard & knitted products ) in Surat and produces nearly 6 lakh metres per day in a variety of elastics and tapes .

“ We will be investing nearly Rs . 20 crore and all expansion will take place in Surat . To the best of our knowledge , there is no other company in India which manufactures all such products under one roof . So , this unit will be really different and special ,” shared Ashish Jain , Director of the company , who is also expecting at least a 70 to 80 per cent growth in the coming years . The company is working with top exporters and famous brands like Orient Craft , Rupa and many others . It is directly exporting its products to countries like Hong Kong , Myanmar and plans to explore Bangladesh and Sri Lankan market in the near future .
Our idea was to create a brand , an image in the minds of exporters . We are happy that in 3 years , exporters recognize our brand ' Allience ' and appreciate our products ”
– Ashish Jain
Harish Sharma , Marketing Manager of the company shared that currently they are serving the exporters through the Delhi factory . “ Being near to the exporters , we are able to deliver very quickly , and in required quantities , as per the quality parameters of the export industry ,” added Harish . In Surat , the company works with wholesalers and traders , while in Delhi it caters to mostly the exporters and end users . “ The reality of the Indian elastic market is that it is unorganized . There are only a few organized companies in this field . Therefore , a company like us , having the complete know-how , using the best raw materials and advanced machinery and possessing better control over quality , serves the customers better , be it in product development , delivery or quality ,” Harish concluded .
Murari Lal Parasurampuria ( R ), Director of the company
aba Textile Machinery ( India ), a prestigious name in

B relation to embroidery machines , has recently introduced the HP model embroidery machine . This Chinese machine has been well appreciated by the users and is at par with Japanese quality standards . “ We have improved a lot in terms of quality at various levels , especially in the stitching and trimming areas . Overall , even the design quality has improved . Our machines can easily move at the speed of 1100 RPM and still remain stable . With these improvements , we should have good orders in the future !” exclaimed Murari Lal Parasurampuria , Director of the company . These advancements were displayed by the company at the recently concluded GTE and was able to gain positive response . “ We had an impression about the recession , but seeing the response and enthusiasm of the visitors / clients , we are happy and expect good business prospects ,” concluded Parasurampuria . The company claims that it sold 916 machines during FY 2016-17 compared to 655 during the FY 2015-16 . Apart from multi-head computerized machines , the company also offers laser cutting and engraving machines . It has offices in Kolkata , Jaipur , Varanasi , and aims to support customers with its quick service .

ELASTICS / TAPES
Ashish Jain ( R ), Director , and Harish Sharma Marketing Manager , Rainbow Narrow Fabrics
54 Apparel Online India | MARCH 1-15 , 2018 | www . apparelresources . com