Apparel Online India Issue 1-15 March '18 | Page 54

RESOURCE CENTRE

Rainbow Narrow Fabrics going in for huge expansion

Baba Textile Machinery expecting good business ust three years after its

J establishment, Delhi-based Rainbow Narrow Fabrics,( part of the 30-year-old Ambika Enterprise, Surat) is all set to go in for a massive expansion. In the next few months, the company will bring manufacturing of all kinds of elastics and narrow fabric under one roof, including shoulder and velcro tapes. It will also start its own manufacturing of yarn, as it consumes nearly 150 tonnes of yarn per month. Currently, this Oeko-Tex certified company has 250 machines( for woven, jacquard & knitted products) in Surat and produces nearly 6 lakh metres per day in a variety of elastics and tapes.

“ We will be investing nearly Rs. 20 crore and all expansion will take place in Surat. To the best of our knowledge, there is no other company in India which manufactures all such products under one roof. So, this unit will be really different and special,” shared Ashish Jain, Director of the company, who is also expecting at least a 70 to 80 per cent growth in the coming years. The company is working with top exporters and famous brands like Orient Craft, Rupa and many others. It is directly exporting its products to countries like Hong Kong, Myanmar and plans to explore Bangladesh and Sri Lankan market in the near future.
Our idea was to create a brand, an image in the minds of exporters. We are happy that in 3 years, exporters recognize our brand ' Allience ' and appreciate our products”
– Ashish Jain
Harish Sharma, Marketing Manager of the company shared that currently they are serving the exporters through the Delhi factory.“ Being near to the exporters, we are able to deliver very quickly, and in required quantities, as per the quality parameters of the export industry,” added Harish. In Surat, the company works with wholesalers and traders, while in Delhi it caters to mostly the exporters and end users.“ The reality of the Indian elastic market is that it is unorganized. There are only a few organized companies in this field. Therefore, a company like us, having the complete know-how, using the best raw materials and advanced machinery and possessing better control over quality, serves the customers better, be it in product development, delivery or quality,” Harish concluded.
Murari Lal Parasurampuria( R), Director of the company
aba Textile Machinery( India), a prestigious name in

B relation to embroidery machines, has recently introduced the HP model embroidery machine. This Chinese machine has been well appreciated by the users and is at par with Japanese quality standards.“ We have improved a lot in terms of quality at various levels, especially in the stitching and trimming areas. Overall, even the design quality has improved. Our machines can easily move at the speed of 1100 RPM and still remain stable. With these improvements, we should have good orders in the future!” exclaimed Murari Lal Parasurampuria, Director of the company. These advancements were displayed by the company at the recently concluded GTE and was able to gain positive response.“ We had an impression about the recession, but seeing the response and enthusiasm of the visitors / clients, we are happy and expect good business prospects,” concluded Parasurampuria. The company claims that it sold 916 machines during FY 2016-17 compared to 655 during the FY 2015-16. Apart from multi-head computerized machines, the company also offers laser cutting and engraving machines. It has offices in Kolkata, Jaipur, Varanasi, and aims to support customers with its quick service.

ELASTICS / TAPES
Ashish Jain( R), Director, and Harish Sharma Marketing Manager, Rainbow Narrow Fabrics
54 Apparel Online India | MARCH 1-15, 2018 | www. apparelresources. com