TEXTILES INDIA
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BIG DOMESTIC BRANDS WELL REPRESENTED ... INTERNATIONAL BUYERS WERE MOSTLY NEW BUYERS
The domestic buyers were from various departments of the same organization representing different brands and product categories . Ekta Jain , Head Garment Technology & Quality , Westside ( Trent Limited ), Mumbai visited the show along with Umesh Nataraj , Technical Manager – Menswear , Flora Services ( Trent Limited ). Similarly , from House of Anita Dongre Limited , Mumbai , Himadri Datta , VP – Head Sourcing and Navin Kumar , Lead Fabric Sourcing & Planning , were also seen discussing business with the exhibitors . Similarly , a strong team from Future Retail Limited , Mumbai and some more such companies too visited the show .
Ekta shared , “ Our aim in visiting this fair is to understand the overall market ; how retail market is moving towards new technology and what new is happening on the fabric and allied side . There were some valuable discussion forums in the event like ‘ Size India ’, so that we could have a better idea about the entire market situation and other retailers , and what new developments we could extract from here .” She further added that consistency of quality across all the vendors in the same buying frame is a major challenge in sourcing . “ As concepts like artificial intelligence , industry 4.0 , 3D printing is growing , we have to keep ourselves upgraded to that level and continue offering something new to our customers .” The company is running programmes for its vendors to educate them about quality .
The fair was dominated with smalland medium-level overseas buyers ; and some of who are just going to start their sourcing from India . For these people , it was their first ever visit to India . Some of the buyers were really enthusiastic about sourcing and were looking for further growth prospects . With the purpose to support a charitable foundation Freedom on Ice , Nepal , Laura Levtov ,
Nancy Gichane Machira , MD , Magnificent Interiors , Nairobi , Kenya
Founder Director , Powerskating Academy , Toronto , Canada , is currently dealing with a Nepal-based factory and sourcing small orders . But she does have aggressive plans for India sourcing , “ We want to sell across the world with focus on ice skating garments like hockey jacket , performance dresses and some value-added garments too . For this we are meeting some Delhi-based companies , where we will see their infrastructure and process . I am looking for exclusive products and am excited to start sourcing from India .” She also stated that the fair shows the efforts that the Indian Government has put in , not just for the booths but even for education and awareness of the textile community .
Running one store , Nancy Gichane Machira , MD , Magnificent Interiors , Nairobi , Kenya is focusing mainly , on interior design and has clients into hospitality and medical sector dealing mainly into home furnishing items . Currently sourcing from China , Nancy , who will start sourcing from India soon said , “ I want to enhance my reach into global markets rather
Victoria Holmberg , Owner , Victoria Holmberg Vestidos , Buenos Aires , Argentina
Buyers , especially those who visited India for the first time and are not well aware about the overall textile strength of India , were quite happy with the show . Some of the products as well as the rich textile heritage of India really impressed them .
Sandhya Lama ( L ), Director of Operation , Freedom on Ice , Nepal ; and Laura Levtov , Founder Director , Powerskating Academy
Zaid Hashim , Director , WCH International , Colombo , Sri Lanka
Oliver Sarl , Villaret , Toulouse , France
than just focusing on Kenya . I am accessing similar platforms across the world where I can find suppliers as well as customers . I am increasing my communication with all perspective clients . This is my first visit to India and I found that India has good strength of fabrics .”
Earlier sourcing from US , Victoria Holmberg , Owner , Victoria Holmberg Vestidos , Buenos Aires , Argentina , is now going to start sourcing from India and will focus on products like eveningwear and resort collection . She claims herself as a growing wholesaler buyer and it was her first experience to visit any fair in India . Zaid Hashim , Director , WCH International , Colombo , Sri Lanka , approaching new markets like New Zealand , Australia and England , is also in the process to start sourcing womenswear and accessories from India . Currently he is selling online , mainly in Sri Lanka .
Some buyers who are already sourcing from India are fighting on the price front and it is a big concern for them . Sourcing womenswear and home furnishing products only from India , Oliver Sarl , Villaret , Toulouse , France , is a wholesaler and retailer as well . With 3 stores , he also caters to Japan , Russia , Scotland , Italy and England through his wholesale division . “ Currently , we are sourcing very small quantity from India ( 30,000 ) pieces per year as price is a big challenge , but as I sell expensive pieces ( starting Euro 12 to Euro 250 ), my overall sourcing from India is reasonable .” He further added that business is going to be very difficult , since one of the biggest problems is the large number of suppliers as well as retailers ; so competition is growing at every level .
26 Apparel Online India | JULY 16-31 , 2017 | www . apparelresources . com