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Prime Asia
“A vision for future is what we are looking at”
“Owners of the industrial houses are now delegating the responsibility of choosing
the right technology to its production heads, which is a great sign of maturity of the
industry.” – Galstaun Clifford, Administrative Supervisor, Gerber Technology
R
ecalling the firms from couple
of years ago when people were
not really considering much to
imbibe automation on the sewing
floor, K. M. Asib Reza, MD,
Prime Asia Limited focuses on
how now the customers are placing
orders for automation systems for the
whole factory. “The companies are
now ready to invest in automation,
as it basically reduces the handling
time and directly contributes
to the efficiency of the workers,
which nearly improves 30-40% of
productivity without any increase in
utilities or wages expenses with the
same number of people.”
Continuous market expansion and
product diversification taking place
in Bangladesh RMG sector have
made it a mature one. Alongside,
cost of manufacturing supported
by material cost, utilities cost and
the labour cost is the competitive
edge for the country to reach US
$ 50 billion target by 2021. “Though
the technology ROI is a major
concern, but it is the reliability of
the technology that matters the
most. The cost of maintaining and
running is equally important. If the
technology is reliable and it works
as expected, then only you can get
the ROI on time and vice versa,”
believes Reza.
Specialized in automation, Prime
Asia is focusing on increasing the
efficiency of workers by minimizing
the material cost and maximizing
material utilization that would help
in increasing profitability of the
industry which is very important
and crucial factor nowadays. With a
proven track record of seven decades
in the industry, Reza shares his
strategy: “We are only working with
the companies who have the vision
for the future and are willing to get
ready to compete against upcoming
regions like in Africa, or Myanmar.
Also, fashion is coming into today’s
industry so we are also dealing
with the products like washing
machines too.”
K. M. Asib Reza (C) – MD, Prime Asia Limited with colleagues
48 Apparel Online Bangladesh | MAY 2017 | www.apparelresources.com
Prime Asia Ltd. is the sole distributor
of Gerber Technology in Bangladesh.