Apparel Online Bangladesh Magazine May Issue 2019 | Page 38

RESOURCE CENTRE THE LATEST NEWS HAVE YOUR SAY For the latest news on apparel and textile, make sure that you visit https://apparelresources.com/top-news/ Write to Apparel Resources, B-32, South Extension-1, New Delhi (110049), India or email: [email protected] SHIMA SEIKI DISCUSSES TOTAL SOLUTIONS FOR THE FASHION INDUSTRY AT ASW ’19… INDUSTRY SHOWS INTEREST T hough Shima Seiki as a company needs no introduction, having already built an enviable reputation for its flat knit technology that is widely used the world over to produce fashion knitwear, the changing dynamics of business, particularly in Asia, have presented new opportunities to reinvent what the company stands for. At the recently concluded Apparel Sourcing Week 2019, the focus of the company was on ‘total solutions in the supply chain’ rather than knitting machines for suppliers, which was highly appreciated by the visitors and exhibitors alike. Indeed, from being leaders in flat knit machines with incredible design options to becoming a total fashion solution provider, Shima Seiki has come a long way. Today, the company has a range of dynamic technology to address many of the pain points in fashion retail from fresh design possibilities to faster lead times to virtual sampling to mass customisation. All these challenges find solutions with technologies from Japan’s leading manufacturer of computerised knitting machines. In fact, for an industry that has always perceived Shima Seiki as a machine manufacturer, it was a pleasant surprise to see the many dimensions of its offerings. The focus area for the company was on WHOLEGARMENT technology, its unique concept of mass customisation and on innovation in supply chain management/processes with its All-in-One 3D design system, which offers complete solutions 38 Apparel Online Bangladesh | MAY 2019 | www.apparelresources.com