Apparel Online Bangladesh Magazine February Issue 2019 | Page 66

DIRECTIONS BY
Moschino
Miaoran
W
Sunnei
e live in an era where fashion has become
genderless, opinions are worn on the
shoulder (quite literally), and the timeline
between runway to street is almost negligible.
Moreover, the men of today are equally contributing
to sales within the industry. What a time to be alive!
The wave of the bigwig menswear runway shows
kicked off with London & Milan Fashion Weeks
that took place consecutively to inaugurate the
Fall/Winter 2019 season. Both the fashion capitals
are at their peak when it comes to the menswear
segment as the UK menswear market is expected
to grow by 11 per cent from 2018 to 2021 as per
Mintel while statista.com claimed that the Italian
menswear market grew to reach a whopping 9.5
billion euros in 2018.
Among the veritable explorations, there is also
a noticeable crop of design talent making heads
turn and creating hype on the runways. London’s
recently famed designers Charles Jeffrey Loverboy,
Pronounce, Craig Green and A-Cold-Wall* and
Milanese established fashion houses Versace and
Marni took the reins for reshaping the world of
menswear fashion with their gender-fluid designs
and silhouettes. The recent appointment of David
Beckham to the British Fashion Council has helped
boost the London fashion scenario while Dolce &
Gabbana is still nursing its bruises in the wake of
its recent China racism scandal.
On the trends side, utilitarian elements continue to
raid the runway in attendance with athleisure and
streetwear fashion. Outdoors are stealing the show
with ski-and resort-specific influence in avant-garde
prints and bold colours, complete with functional
details in technical fabrics.
The verdict for the two fashion weeks gives a clear
idea of what menswear fashion is going to be
for F/W 2019 : experimental, bold and emblematic
of the mantra of inclusive fashion that deems
feminine touches as not just value addition, but
also a necessity.
Craig Green
Neil Barrett
Private Policy
W
hen it comes to outerwear
this season, the memo
is clear: the longer, the better.
Designers and high fashion
brands alike opted for oversized
silhouettes and elongated
lengths that touched the ankles
for next Fall.
The trend of lengths took a
new turn as the conventional
baggy and boxy silhouettes were
abandoned to give way to more
body accentuating styles such
66 Apparel Online Bangladesh | FEBRUARY 2019 | www.apparelresources.com
as classic coats, puffer jackets,
anoraks, as well as trenches,
which were constricted by the
use of waist belts.
In materials like faux leather,
glossy vinyl, heavy satin and
even embroidered sheers, belts
were presented in multiple
variations, as sleek shell fabric
belts with plain tie-up closures,
as wide fabric panels, as draped
corset belts or simply as the ’80s
inspired big buckle belts.