Apparel December 2019 | Page 26

MARKET WATCH Retailers’ Body is ‘Cautiously Optimistic’ on Implementation of FDI rules for E-commerce With the government tightening the rules for foreign direct investment in e-commerce sector, Retailers Association of India (RAI) is “cautiously optimistic” on its effective implementation. Department of Industrial Policy and Promotion (DIPP) under Ministry of Commerce and Industry had issued clarifications in December last year pertaining to FDI rules in the e-commerce sector. “We are cautiously optimistic about the implementation of press note (PN) 2. The rules are just perfect and offer level playing field for us, if the laws are enforced properly,” the association’s CEO Kumar Rajagopalan told PTI. E-marketplace players like Amazon and Flipkart also come under the regulations, he has said. However, enforcing the law remains a ‘challenge’, he said adding that the retailers’ body has seen ‘some action on implementation’. I don’t think the Centre has changed the spirit of FDI rules (for e-commerce sector) in PN-2, compared to PN-3 guidelines, issued in 2016. It explains the FDI provision better and plugs some loopholes for misuse, Rajagopalan said. DIPP clarified that the FDI rules pertaining to e-commerce have not allowed foreign investment in the inventory-based model. The Centre had not extended the timeline for enforcing the new rules from February 1, 2019 and also asked companies to file audit reports by September 30. Domestic retailers made several complaints about misuse of FDI by some e-commerce companies engaging into back door multi-brand retailing and deep-discounting, he alleged. Excerpted from ET Retail 24 I APPAREL I December 2019 The Indian textile and apparel industry shares five percent in the global T&A trade and is the second-largest manufacturer and exporter in the world after China. The T&A sector contributes seven percent of the industry output in value terms and two percent to the country’s GDP. The sector is one of the largest sources of employment in the country and provides direct employment to over 45 million people. The Indian western wear segment is expected to grow in the coming years and some factors like the increasing number of working women, rising urban population and increase in the younger generation will add value to the sector. Western wear will grow at a higher rate as compared to ethnic wear in the next decade. By 2028, denim and active wear are projected to depict a positive growth and are expected to be one of the major contributing categories in the sector. Excerpted from IMAGES Business of Fashion @Shutterstock.com Growth Story: The Indian Western-wear Market Le Mill to Open Store in New Delhi Multi-brand luxury fashion boutique Le Mill plans to open a store in New Delhi soon. The boutique recently launched a pop-up shop in New Delhi’s luxury mall The Chanakya. The pop-up was launched on November 10 and will run till January 10, 2020. It features an array of international luxury brands including Balenciaga, Jacquemus, Balmain, Chloé, and Celine, with clothing, bags, shoes, and accessories on sale. Le Mill launched its multi-brand store in Colaba, Mumbai, in 2011. The boutique also runs a home-shopping service and retails furniture and home décor.