MARKETING MATTERS
1. Don’t use crappy photos.
There are lots of ways photos can be
crappy. But when used correctly they
tell an amazing story. You need photos
of real things, of your great work, and
experienced people to tell your company’s
story.
Make sure every photo you post
of your crew has proper PPE.
• You don’t want crappy looking images
of your work.
Clean up your job sites and don’t use
photos of ugly asphalt, unless it's before
and after.
• Make sure every photo you post of
your crew has proper PPE.
The last thing you want to do is put
a picture of your crew out there with a
safety violation in it.
• Think through the crew members
you're photographing.
You don’t want to photograph people
whose positions turn over a lot unless
you don't care if they're on your website.
Better Equipment. Better Roads.
CALL (989) 495-9332 / falconrme.com
Advanced technology that is easy to use
FALCON ASPHALT REPAIR EQUIPMENT CAN MAKE YOUR BUSINESS
AND MONEY GO FURTHER WITH THE INDUSTRIES BEST
ASPHALT HOT BOXES AND TACKS TANKS
Give us a call today! (989) 495-9332
For More Information On This Advertiser Please Visit www.CallAPE.com/e-inquiry
1.800.210.5923 [11]
September 2020