COVER STORY | ADVERTORIAL
A MEMORABLE 800 NUMBER CONNECTS NEED TO CONTRACTORS
Pavement maintenance network generates growth
When you really boil it down , the goal that pushes any contracting business is to keep the phones ringing . Turns out , having the right number can make a big difference . That ’ s the brilliance behind 800 PAVEMENT , an effective marketing tool that doubles as a powerful member network connecting local contractors to those in need . By joining the network , paving contractors can leverage several memorable , high-value phone numbers , essentially becoming the go-to referral source when customers in their area call
1-888-PAVEMENT , 1-800-ASPHALT , 1-800-BLACKTOP , 1-800-SEALCOAT , 1-800-STRIPING , 1-833-CONCRETE or 1-800-DRIVEWAY . For a small monthly fee , the pavement maintenance contractor owns the exclusive rights to the number they choose in their area code . For Mike Musto , CEO of Massachusetts-based U . S . Pavement Services , Inc ., inspiration rang in 2005 when he had the idea to develop a memorable toll-free number and plaster it everywhere .
[ 6 ] www . callape . com 1.800.210.5923