MARKETING MATTERS
I am saying as a business going about your normal day-to-day operations , there are things that need to be updated on your website . Obvious things like photos , staff , processes or shifts in operating hours . Show proof of your work , write tutorials for problems your clients face every day or add a FAQ section .
MYTH # 6
A website is just for new customers . If your website isn ’ t supporting your current customers , it ’ s not helping you build your business . It is easier to kindle a relationship with someone you already know than go out and meet new people . This is our insurance , taking care of the people we already have . Don ’ t ignore those folks . We love those folks . At the very least post news , testimonials , or stories about how you ’ re making an impact in the community and delivering a service that improves the lives of your customers . Put it out there so people can see it and know what you ’ re all about .
MYTH # 7
Redoing my website is going to take too much time . You have to update your website , or Google will hate you . It ’ s hard to grow your business when Google ’ s not your friend . Not only that but your website should be built to solve problems within your company . It should work for you to grow your business . If your website is a dinosaur it ’ s not doing its job anymore . If it were an employee , you would fire it , but instead , you convince yourself you don ’ t have time to rebuild it . We make time to replace employees as they move on . Don ’ t let time be your enemy . If it is a priority , you can find time to do it .
Kick these myths to the curb and make your website a priority ; it will help you grow your business . You deserve a website that ’ s a beautiful , scalable asset for your organization . Not a liability .
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1.800.210.5923 [ 31 ]
January 2023