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Pavement color can communicate . “ Colored pavement can be the best choice in high traffic incident areas where traditional markings and traffic safety devices are not enough to get motorists ’ attention ,” stated Karen Dinitz , president of Transpo Industries , Inc ., New Rochelle , New York . “ The long-term positive effects of decorative pavement is the increased visibility .” There are many applications for a colored pavement in the world . “ Color applications on asphalt and concrete pavement surfaces has become so popular in the past couple decades with the most popular of late is the coloring of asphalt bike trails in and around cities ,” stated Mark McLeod , president CEO , of Maintenance Inc ., Wooster , Ohio . “ With bike trails , there has been a push for safety and the thrust for funds for safer easier-to-navigate bike trails . Inner cities , with a growing bike community , are asking for more and more miles of well-
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